PRIMUS BRANDS HOLDING ApS
CVR 39943573 · Private limited company (ApS) · Active · Medium risk
PRIMUS BRANDS HOLDING ApS is a Private limited company (ApS), founded on , based in Hellerup. The company is registered in the industry ikke-finansielle holdingselskaber. Our model estimates a bankruptcy risk of 1.4% over the next 12 months, which is 1.0 times the average for Danish companies. 7 annual reports have been published, of which 2 more than six months after the end of the financial year. The latest annual report (30 Jun 2025) shows equity of DKK 43k and a net result of DKK -3,781.
Bankruptcy risk for PRIMUS BRANDS HOLDING ApS
1.0 × the average (1.41%) · higher risk than 75% of active Danish companies
Increases the risk
Reduces the risk
The factors show how often companies with the same characteristic went bankrupt compared with the average (“lift”). The risk is a statistical estimate from a model trained on 141,000+ Danish bankruptcies (AUC 0.93) – not a credit rating. Read about the method.
Company details
- CVR number
- 39943573
- Status
- Active
- Company type
- Private limited company (ApS)
- Founded
- (8 years)
- Address
- Lille Strandvej 6B, 3. tv
2900 Hellerup - Municipality
- Gentofte
- Industry
- Ikke-finansielle holdingselskaber (642120)
Bankruptcies in the industry: Ikke-finansielle holdingselskaber - Share capital
- DKK 50k
- Auditor
- Martinsen, Statsautoriseret Revisionspartnerselskab
- Audit opted out
- Yes
Warning signs
| Annual reports filed late | 2 of 7 |
| Missing annual report | No |
| Negative equity | No |
| Equity ratio | 28.2% |
| Current ratio | 0% |
| Moves (last 2 years) | 0 |
| CEO changes in total | 0 |
| CEO's previous bankruptcies | 0 |
| Other companies at the address | 9 |
| Going-concern uncertainty | No |
Financials and key figures
| Financial year | 2025 | 2024 |
|---|---|---|
| Gross profit | DKK -2,500 | DKK 2,500 |
| Net profit | DKK -3,781 | DKK 3,157 |
| Equity | DKK 43k | DKK 47k |
| Total assets | DKK 153k | DKK 157k |
| Short-term debt | DKK 110k | – |
| Tax owed | DKK 3,721 | – |
| Avg. employees | 0 | – |
Latest annual report: Reporting class B · auditor's statement: Andre erklæringer uden sikkerhed · Martinsen, Statsautoriseret Revisionspartnerselskab.
Filed annual reports
| Reporting period | Published | Days after period end | |
|---|---|---|---|
| 1 Jul 2024 – 30 Jun 2025 | 182 | ||
| 1 Jul 2023 – 30 Jun 2024 | 172 | ||
| 1 Jul 2022 – 30 Jun 2023 | 195 | Late | |
| 1 Jul 2021 – 30 Jun 2022 | 188 | Late | |
| 1 Jul 2020 – 30 Jun 2021 | 166 | ||
| 1 Jul 2019 – 30 Jun 2020 | 157 | ||
| 11 Oct 2018 – 30 Jun 2019 | 163 |
The annual report must reach the Danish Business Authority no later than 5 months after the end of the financial year. We mark reports published more than 6 months after as “late”.
Management, owners and auditor
| Role | Name | From | To |
|---|---|---|---|
| Board | Frederik Weibel | Current | |
| Owner (100%) | Frederik Weibel | Current | |
| Founder | Frederik Weibel | Current |
Address history (1 moves)
| Lille Strandvej 6B, 3. tv, 2900 Hellerup | |
| c/o Kim Weibel, Birkehaven 82, 3400 Hillerød |
Former names
| PRIMUS BRANDS HOLDING ApS | – now |
| Proper Foods Holding ll ApS | – |
Other companies at the same address
- DAVID BROWN HANSEN SMBA Bankrupt
- Detwang Holding IVS Bankrupt
- THETRADEGUIDE.COM ApS Bankrupt
- AMI CONSULTING ApS Active
- BONDO.NET ApS Compulsorily dissolved
- Mentalstyrke.nu ApS Opløst
- Mille Kalsmose ApS Active
- PRIMUS BRANDS GROUP ApS Active
- Powerminds Holding ApS Opløst
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- KØBENHAVNS TAGDÆKNING HOLDING ApS Gentofte
- PERSPECTIVE HOLDING LTD. ApS Hellerup
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- TURNKEY HOLDING APS Charlottenlund
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Questions and answers about PRIMUS BRANDS HOLDING ApS
Has PRIMUS BRANDS HOLDING ApS gone bankrupt?
No, PRIMUS BRANDS HOLDING ApS is not registered as bankrupt in the CVR register. Its status is: active.
What is the bankruptcy risk of PRIMUS BRANDS HOLDING ApS?
Our model estimates a bankruptcy risk of 1.4% over the next 12 months (medium risk), which is 1.0 times the average for Danish companies.
Who is the auditor of PRIMUS BRANDS HOLDING ApS?
PRIMUS BRANDS HOLDING ApS most recently used Martinsen, Statsautoriseret Revisionspartnerselskab.
When was PRIMUS BRANDS HOLDING ApS founded?
PRIMUS BRANDS HOLDING ApS was founded on 11 October 2018.
What is the equity of PRIMUS BRANDS HOLDING ApS?
Equity was DKK 43k according to the annual report for the period ending 30 June 2025.
Source: the CVR register and annual reports published by the Danish Business Authority. The information is updated continuously.