MADS RUBY ApS

CVR 19389448 · Private limited company (ApS) · Active · Low risk

MADS RUBY ApS is a Private limited company (ApS), founded on , based in Aalborg. The company is registered in the industry markedsanalyse og offentlig meningsmåling. Our model estimates a bankruptcy risk of 0.2% over the next 12 months, which is 0.2 times the average for Danish companies. 20 annual reports have been published. The latest annual report (30 Jun 2025) shows equity of DKK 540k and a net result of DKK -39k. CEO: Mads Gregersen Ruby.

Bankruptcy risk for MADS RUBY ApS

0.2%
probability of bankruptcy within 12 months
Low risk

0.2 × the average (1.41%) · higher risk than 49% of active Danish companies

Lowest riskHighest risk

Increases the risk

Loss for the yearYes · bankruptcy rate 10.3%1.2×
Other companies at the same address20–100 · bankruptcy rate 10.2%1.2×

Reduces the risk

Age (years)20+ yrs · bankruptcy rate 2.0%0.23×
Auditor's statementExtended review · bankruptcy rate 2.9%0.33×
Published annual reports10+ · bankruptcy rate 3.0%0.35×
Time at current address5+ yrs · bankruptcy rate 3.1%0.35×
Current ratio200%–500% · bankruptcy rate 3.4%0.39×
Number of auditors (historical)3+ · bankruptcy rate 3.7%0.42×
Time since new CEO5+ yrs · bankruptcy rate 3.8%0.43×
Auditor resigned in the last yearYes · bankruptcy rate 4.6%0.52×

The factors show how often companies with the same characteristic went bankrupt compared with the average (“lift”). The risk is a statistical estimate from a model trained on 141,000+ Danish bankruptcies (AUC 0.93) – not a credit rating. Read about the method.

Company details

CVR number
19389448
Status
Active
Company type
Private limited company (ApS)
Founded
(30 years)
Address
Algade 31, 3.
9000 Aalborg
Municipality
Aalborg
Industry
Markedsanalyse og offentlig meningsmåling (732000)
Bankruptcies in the industry: Reklamebureauer
Share capital
DKK 125k
Employees
1 (2007)
Auditor
Cedra Godkendt Revisionsaktieselskab
Audit opted out
No

Warning signs

Annual reports filed late0 of 29
Missing annual reportNo
Negative equityNo
Equity ratio16.2%
Current ratio236%
Moves (last 2 years)0
CEO changes in total0
CEO's previous bankruptcies0
Other companies at the address22
Going-concern uncertaintyNo

Financials and key figures

Financial year20252024
Gross profitDKK -26kDKK -36k
Net profitDKK -39kDKK 31k
EquityDKK 540kDKK 701k
Total assetsDKK 3.3mDKK 3.0m
Short-term debtDKK 807k–
Avg. employees0–

Latest annual report: Reporting class B · auditor's statement: Erklæring om udvidet gennemgang · Deloitte Statsautoriseret Revisionspartnerselskab.

Filed annual reports

Reporting periodPublishedDays after period end
1 Jul 2024 – 30 Jun 2025172
1 Jul 2023 – 30 Jun 2024172
1 Jul 2022 – 30 Jun 2023174
1 Jul 2021 – 30 Jun 2022176
1 Jul 2020 – 30 Jun 2021103
1 Jul 2019 – 30 Jun 2020125
1 Jul 2018 – 30 Jun 2019123
1 Jul 2017 – 30 Jun 2018132
1 Jul 2016 – 30 Jun 2017138
1 Jul 2015 – 30 Jun 2016151
1 Jul 2014 – 30 Jun 2015143
1 Jul 2013 – 30 Jun 2014151
1 Jul 2012 – 30 Jun 2013151
1 Jul 2011 – 30 Jun 2012145
1 Jul 2010 – 30 Jun 2011126
1 Jul 2009 – 30 Jun 2010154
1 Jul 2008 – 30 Jun 2009139
1 Jul 2007 – 30 Jun 2008146
1 Jul 2006 – 30 Jun 2007150
1 Jul 2005 – 30 Jun 2006122

The annual report must reach the Danish Business Authority no later than 5 months after the end of the financial year. We mark reports published more than 6 months after as “late”.

Management, owners and auditor

RoleNameFromTo
CEOMads Gregersen RubyCurrent
Owner (100%)Mads Gregersen RubyCurrent
AuditorCedra Godkendt RevisionsaktieselskabCurrent
AuditorBDO Holding VII, statsautoriseret revisionsaktieselskab
AuditorBDO Holding VII, statsautoriseret revisionsaktieselskab
AuditorDELOITTE STATSAUTORISERET REVISIONSPARTNERSELSKAB
AuditorDELOITTE STATSAUTORISERET REVISIONSPARTNERSELSKAB
FounderMads Gregersen RubyCurrent

The CEOs' other companies

Mads Gregersen Ruby – 5 other companies, of which 1 bankrupt

Address history (1 moves)

Algade 31, 3., 9000 Aalborg
Boulevarden 1, 9000 Aalborg

Employees per year

Number of employees at MADS RUBY ApS per year112000: 120002001: 120012002: 020022003: 120032004: 120042005: 120052006: 120062007: 12007

Other companies at the same address

Similar companies in Aalborg

Questions and answers about MADS RUBY ApS

Has MADS RUBY ApS gone bankrupt?

No, MADS RUBY ApS is not registered as bankrupt in the CVR register. Its status is: active.

What is the bankruptcy risk of MADS RUBY ApS?

Our model estimates a bankruptcy risk of 0.2% over the next 12 months (low risk), which is 0.2 times the average for Danish companies.

Who is the CEO of MADS RUBY ApS?

Mads Gregersen Ruby is the CEO of MADS RUBY ApS.

Who is the auditor of MADS RUBY ApS?

MADS RUBY ApS most recently used Cedra Godkendt Revisionsaktieselskab.

When was MADS RUBY ApS founded?

MADS RUBY ApS was founded on 1 July 1996.

What is the equity of MADS RUBY ApS?

Equity was DKK 540k according to the annual report for the period ending 30 June 2025.

Source: the CVR register and annual reports published by the Danish Business Authority. The information is updated continuously.