SMART POTATO LTD

Company number 09920612 · Active

SMART POTATO LTD is a private limited company registered in LONDON, United Kingdom, incorporated on 17 Dec 2015. Its registered activity is advertising agencies. Its latest published accounts for the period ending 30 May 2025 show equity of £49k, total assets of £394. It has filed 7 sets of accounts, 1 of them after the deadline. Our model estimates a 0.01 % probability that it becomes insolvent within 12 months, 0.1 times the average for active companies (low risk).

Insolvency risk, next 12 months

0.01 %
Low risk
Lowest riskHighest risk

Higher than 81 % of active companies in the United Kingdom. 0.1× the average annual insolvency rate (0.12 %).

Raises the risk

Late filings1.8×1–2 · 0.21 % became insolvent
Accounts type1.6×balance sheet only · 0.18 % became insolvent
Company age (years)1.6×6.256–12.986 · 0.18 % became insolvent
Current liabilities ÷ assets1.5×≥ 2.20344 · 0.17 % became insolvent
Days since last period end1.4×427–543 · 0.16 % became insolvent
Has filed accounts1.3×1 · 0.16 % became insolvent

Lowers the risk

Total assets (log)0.3×< 2.87772 · 0.03 % became insolvent
Accounts filed0.3×≥ 6 · 0.04 % became insolvent
Region0.3×W · 0.04 % became insolvent
Equity ratio0.5×≥ 1 · 0.06 % became insolvent
Current ratio0.7×< 0.0828928 · 0.08 % became insolvent
Accounts overdue0.8×0 · 0.09 % became insolvent

Each factor compares companies in the same group (for example the same age band) with the average. The score is a statistical estimate from public data (model AUC 0.99, trained 8 Nov 2026), not a credit rating. How it works.

Company details

Company number
09920612 · official register
Status
Active
Legal form
Private Limited Company
Incorporated
17 Dec 2015 (11 years)
Registered address
W1W 7BU LONDON
Postcode area
London West
Activity
73110 Advertising agencies
Industry
Advertising and market research
Accounts overdue
No

Insolvency and register events

No insolvency or liquidation events on record.

Annual accounts GBP

Period endPublishedTurnoverResultEquityTotal assetsCurrent liabilitiesCashEmployees
30 May 202515 Dec 2025– –£49k£394 £49k–2
30 May 202415 May 2025– –−£49k£394 £49k£02
31 May 202315 Feb 2024– –−£22k£17k £38k£2,1162
31 May 202215 Feb 2023– –£2,024£16k £14k£1,2922
31 May 202115 Oct 2021– –£1,759£29k £26k£7,0392
31 May 202015 Jul 2020– –£611£14k £11k£9,9122
31 May 201915 Feb 2020– –£425£6,559 £1,134£5,585–

As published. Small companies often file a balance sheet only, so turnover and result can be missing.

Similar companies in London West

Questions about SMART POTATO LTD

What is the company number of SMART POTATO LTD?

SMART POTATO LTD is registered under company number 09920612 in the official register of United Kingdom. View it at the official register.

Is SMART POTATO LTD still active?

Yes. SMART POTATO LTD is registered as active (status: Active).

Has SMART POTATO LTD gone bankrupt or into insolvency?

No insolvency, bankruptcy or administration is recorded for SMART POTATO LTD in the official data.

How likely is SMART POTATO LTD to become insolvent?

Our model estimates a 0.01 % probability that SMART POTATO LTD becomes insolvent within the next 12 months (low risk). That is higher than 81 % of active companies in the United Kingdom.

When was SMART POTATO LTD founded?

SMART POTATO LTD was incorporated on 17 Dec 2015.

Where is SMART POTATO LTD registered?

SMART POTATO LTD's registered address is in W1W 7BU LONDON (London West), United Kingdom.

What do the latest accounts of SMART POTATO LTD show?

The latest published accounts (period ending 30 May 2025) show equity of £49k, total assets of £394, 2 employees.

Data: Companies House – Free Company Data Product, Accounts Data Product, Public Data API (Contains public sector information licensed under the Open Government Licence v3.0.). Last updated 8 Nov 2026.