LUNA MARKEDS RÅDGIVNING ApS

CVR 79043028 · Private limited company (ApS) · Active · Low risk

LUNA MARKEDS RÅDGIVNING ApS is a Private limited company (ApS), founded on , based in Charlottenlund. The company is registered in the industry investering for egen regning. Our model estimates a bankruptcy risk of 0.0% over the next 12 months, which is 0.0 times the average for Danish companies. 20 annual reports have been published. The latest annual report (31 Dec 2025) shows equity of DKK 1.7m and a net result of DKK 358k. CEO: Povl Lønberg Rasmussen.

Bankruptcy risk for LUNA MARKEDS RÅDGIVNING ApS

0.0%
probability of bankruptcy within 12 months
Low risk

0.0 × the average (1.41%) · higher risk than 0% of active Danish companies

Lowest riskHighest risk

Increases the risk

Website registeredYes · bankruptcy rate 12.0%1.4×
RegionHovedstaden · bankruptcy rate 11.6%1.3×
CEO's other companies0 · bankruptcy rate 10.9%1.2×
Audit opted outYes · bankruptcy rate 10.4%1.2×
Annual reports filed late2 · bankruptcy rate 10.4%1.2×
Auditor registered in CVRNo · bankruptcy rate 10.4%1.2×

Reduces the risk

Current ratio500%+ · bankruptcy rate 1.5%0.17×
Age (years)20+ yrs · bankruptcy rate 2.0%0.23×
Equity vs. share capital5+× · bankruptcy rate 2.5%0.28×
Published annual reports10+ · bankruptcy rate 3.0%0.35×
Time at current address5+ yrs · bankruptcy rate 3.1%0.35×
Equity ratio60%+ · bankruptcy rate 3.3%0.38×
Number of auditors (historical)3+ · bankruptcy rate 3.7%0.42×
Time since new CEO5+ yrs · bankruptcy rate 3.8%0.43×

The factors show how often companies with the same characteristic went bankrupt compared with the average (“lift”). The risk is a statistical estimate from a model trained on 141,000+ Danish bankruptcies (AUC 0.93) – not a credit rating. Read about the method.

Company details

CVR number
79043028
Status
Active
Company type
Private limited company (ApS)
Founded
(41 years)
Address
c/o Povl Lønberg Rasmussen, Strandvejen 272A, st. 4
2920 Charlottenlund
Municipality
Gentofte
Industry
Investering for egen regning (649910)
Bankruptcies in the industry: Reklamebureauer
Share capital
DKK 200k
Employees
1 (2018)
Auditor
Status RevisionGodkendt Revisionsaktieselskab
Audit opted out
Yes

Warning signs

Annual reports filed late2 of 31
Missing annual reportNo
Negative equityNo
Equity ratio86.4%
Current ratio737%
Moves (last 2 years)0
CEO changes in total0
CEO's previous bankruptcies0
Other companies at the address6
Going-concern uncertaintyNo

Financials and key figures

Financial year202520242023
Gross profitDKK -12kDKK -131kDKK -87k
Net profitDKK 358kDKK -15kDKK -126k
EquityDKK 1.7mDKK 1.5mDKK 1.5m
Total assetsDKK 2.0mDKK 1.7mDKK 1.7m
CashDKK 18kDKK 116k–
Short-term debtDKK 274kDKK 250k–
Tax owedDKK 19k––
Avg. employees01–

Latest annual report: Reporting class B · auditor's statement: Andre erklæringer uden sikkerhed · Status RevisionGodkendt Revisionsaktieselskab.

Filed annual reports

Reporting periodPublishedDays after period end
1 Jan 2025 – 31 Dec 202586
1 Jan 2024 – 31 Dec 2024180
1 Jan 2023 – 31 Dec 2023182
1 Jan 2022 – 31 Dec 202289
1 Jan 2021 – 31 Dec 2021113
1 Jan 2020 – 31 Dec 2020180
1 Jan 2019 – 31 Dec 2019116
1 Jan 2018 – 31 Dec 2018151
1 Jan 2017 – 31 Dec 2017149
1 Jan 2016 – 31 Dec 2016139
1 Jan 2015 – 31 Dec 2015159
1 Jan 2014 – 31 Dec 2014154
1 Jan 2013 – 31 Dec 2013153
1 Jan 2012 – 31 Dec 2012155
1 Jan 2011 – 31 Dec 2011159
1 Jan 2010 – 31 Dec 2010166
1 Jan 2009 – 31 Dec 2009154
1 Jan 2008 – 31 Dec 2008148
1 Jan 2007 – 31 Dec 2007150
1 Jan 2006 – 31 Dec 2006151

The annual report must reach the Danish Business Authority no later than 5 months after the end of the financial year. We mark reports published more than 6 months after as “late”.

Management, owners and auditor

RoleNameFromTo
CEOPovl Lønberg RasmussenCurrent
Owner (100%)Povl Lønberg RasmussenCurrent
AuditorRuth Tove Carlsen
AuditorFASBAG HOLDING ApS
AuditorBDO Holding VII, statsautoriseret revisionsaktieselskab
AuditorCHRISTIANSEN & ENGELBRECHTSEN REVISIONSFIRMA
AuditorCJ Partnership I/S
AuditorLund Consult
AuditorALBERT PEDERSEN, STATSAUTORISEREDE REVISORER I/S
AuditorPRICEWATERHOUSECOOPERS STATSAUTORISERET REVISIONSPARTNERSELSKAB
AuditorPRICEWATERHOUSECOOPERS STATSAUTORISERET REVISIONSPARTNERSELSKAB
AuditorPRICEWATERHOUSECOOPERS STATSAUTORISERET REVISIONSPARTNERSELSKAB

The CEOs' other companies

Povl Lønberg Rasmussen – 1 other companies, of which 1 bankrupt

Address history (3 moves)

c/o Povl Lønberg Rasmussen, Strandvejen 272A, st. 4, 2920 Charlottenlund
Strandvejen 272A 4, 2920 Charlottenlund
Købmagergade 3B, 1150 København K
Store Kongensgade 32, 4., 1264 København K

Former names

LUNA MARKEDS RÅDGIVNING ApS – now
LUNA REKLAME & MARKETING ApS –
GLR GROUP ApS –

Employees per year

Number of employees at LUNA MARKEDS RÅDGIVNING ApS per year112011: 120112012: 120122013: 120132014: 120142015: 120152016: 120162017: 120172018: 12018

Other companies at the same address

Similar companies in Gentofte

Questions and answers about LUNA MARKEDS RÅDGIVNING ApS

Has LUNA MARKEDS RÅDGIVNING ApS gone bankrupt?

No, LUNA MARKEDS RÅDGIVNING ApS is not registered as bankrupt in the CVR register. Its status is: active.

What is the bankruptcy risk of LUNA MARKEDS RÅDGIVNING ApS?

Our model estimates a bankruptcy risk of 0.0% over the next 12 months (low risk), which is 0.0 times the average for Danish companies.

Who is the CEO of LUNA MARKEDS RÅDGIVNING ApS?

Povl Lønberg Rasmussen is the CEO of LUNA MARKEDS RÅDGIVNING ApS.

Who is the auditor of LUNA MARKEDS RÅDGIVNING ApS?

LUNA MARKEDS RÅDGIVNING ApS most recently used Status RevisionGodkendt Revisionsaktieselskab.

When was LUNA MARKEDS RÅDGIVNING ApS founded?

LUNA MARKEDS RÅDGIVNING ApS was founded on 20 September 1985.

What is the equity of LUNA MARKEDS RÅDGIVNING ApS?

Equity was DKK 1.7m according to the annual report for the period ending 31 December 2025.

Source: the CVR register and annual reports published by the Danish Business Authority. The information is updated continuously.