Seloa ApS
CVR 45694933 · Private limited company (ApS) · Active · High risk
Seloa ApS is a Private limited company (ApS), founded on , based in Fredericia. The company is registered in the industry detailhandel med ure og smykker. Our model estimates a bankruptcy risk of 3.4% over the next 12 months, which is 2.4 times the average for Danish companies. 1 annual report has been published. The latest annual report (31 Dec 2025) shows equity of DKK -37k and a net result of DKK -57k. CEO: Michelle Daisy Alm.
Bankruptcy risk for Seloa ApS
2.4 × the average (1.41%) · higher risk than 88% of active Danish companies
Increases the risk
Reduces the risk
The factors show how often companies with the same characteristic went bankrupt compared with the average (“lift”). The risk is a statistical estimate from a model trained on 141,000+ Danish bankruptcies (AUC 0.93) – not a credit rating. Read about the method.
Company details
- CVR number
- 45694933
- Status
- Active
- Company type
- Private limited company (ApS)
- Founded
- (1 years)
- Address
- Danmarksgade 44
7000 Fredericia - Municipality
- Fredericia
- Industry
- Detailhandel med ure og smykker (477700)
Bankruptcies in the industry: Tøjforretninger - Share capital
- DKK 20k
- Auditor
- Nigelema registreret revisor
- Audit opted out
- Yes
Warning signs
| Annual reports filed late | 0 of 1 |
| Missing annual report | No |
| Negative equity | Yes |
| Equity ratio | -51.1% |
| Current ratio | 66% |
| Moves (last 2 years) | 0 |
| CEO changes in total | 0 |
| CEO's previous bankruptcies | 0 |
| Other companies at the address | 3 |
| Going-concern uncertainty | Yes |
Financials and key figures
| Financial year | 2025 |
|---|---|
| Gross profit | DKK -57k |
| Net profit | DKK -57k |
| Equity | DKK -37k |
| Total assets | DKK 73k |
| Cash | DKK 47k |
| Short-term debt | DKK 111k |
Latest annual report: Reporting class B, mikrovirksomhed · auditor's statement: Andre erklæringer uden sikkerhed · Nigelema registreret revisor.
Filed annual reports
| Reporting period | Published | Days after period end | |
|---|---|---|---|
| 16 Jun 2025 – 31 Dec 2025 | 163 |
The annual report must reach the Danish Business Authority no later than 5 months after the end of the financial year. We mark reports published more than 6 months after as “late”.
Management, owners and auditor
| Role | Name | From | To |
|---|---|---|---|
| CEO | Michelle Daisy Alm | Current | |
| Owner (100%) | Michelle Daisy Alm | Current | |
| Founder | Michelle Daisy Alm | Current |
The CEOs' other companies
Michelle Daisy Alm – 1 other companies
- Danish Partner ApS Opløst
Address history (0 moves)
| Danmarksgade 44, 7000 Fredericia |
Former names
| Seloa ApS | – now |
| Ma Jewellery ApS | – |
Other companies at the same address
- Investeringer i Tyrkiet IVS Compulsorily dissolved
- M.Y MARKETING ApS Compulsorily dissolved
- Sodo Performence IVS Compulsorily dissolved
Similar companies in Fredericia
- Lemore ApS Fredericia
- SeUr.dk ApS Fredericia
- RANCH SVENDSEN FREDERICIA ApS Fredericia
- JYRU ApS Fredericia
- Mymonday IVS Fredericia
Questions and answers about Seloa ApS
Has Seloa ApS gone bankrupt?
No, Seloa ApS is not registered as bankrupt in the CVR register. Its status is: active.
What is the bankruptcy risk of Seloa ApS?
Our model estimates a bankruptcy risk of 3.4% over the next 12 months (high risk), which is 2.4 times the average for Danish companies.
Who is the CEO of Seloa ApS?
Michelle Daisy Alm is the CEO of Seloa ApS.
Who is the auditor of Seloa ApS?
Seloa ApS most recently used Nigelema registreret revisor.
When was Seloa ApS founded?
Seloa ApS was founded on 16 June 2025.
What is the equity of Seloa ApS?
Equity was DKK -37k according to the annual report for the period ending 31 December 2025.
Source: the CVR register and annual reports published by the Danish Business Authority. The information is updated continuously.