Firefly Invest ApS

CVR 44252139 · Private limited company (ApS) · Active · Low risk

Firefly Invest ApS is a Private limited company (ApS), founded on , based in Aarhus C. The company is registered in the industry ikke-finansielle holdingselskaber. Our model estimates a bankruptcy risk of 0.5% over the next 12 months, which is 0.4 times the average for Danish companies. 2 annual reports have been published. The latest annual report (31 Dec 2025) shows equity of DKK -91k and a net result of DKK -51k. CEO: Maria Grantzau Norby.

Bankruptcy risk for Firefly Invest ApS

0.5%
probability of bankruptcy within 12 months
Low risk

0.4 × the average (1.41%) · higher risk than 60% of active Danish companies

Lowest riskHighest risk

Increases the risk

Negative equityYes · bankruptcy rate 17.5%2.0×
Equity vs. share capital< 0× · bankruptcy rate 17.3%2.0×
Published annual reports2 · bankruptcy rate 16.7%1.9×
Going-concern uncertaintyYes · bankruptcy rate 16.3%1.9×
Equity ratio-50%–0% · bankruptcy rate 14.8%1.7×
Age (years)3–5 yrs · bankruptcy rate 13.3%1.5×
CEO's other companies0 · bankruptcy rate 10.9%1.2×
Time since new CEO2–5 yrs · bankruptcy rate 10.8%1.2×

Reduces the risk

Share of late annual reports< 0.01% · bankruptcy rate 5.2%0.59×
Auditor's statementCompilation · bankruptcy rate 5.6%0.64×
Reporting classReporting class B · bankruptcy rate 5.7%0.65×
Number of auditors (historical)1 · bankruptcy rate 6.2%0.70×
Return on assets-20%–0% · bankruptcy rate 6.2%0.70×
RegionMidtjylland · bankruptcy rate 6.9%0.79×
Qualification / emphasis of matterNo · bankruptcy rate 7.1%0.80×
Missed filing deadlines0 · bankruptcy rate 7.1%0.81×

The factors show how often companies with the same characteristic went bankrupt compared with the average (“lift”). The risk is a statistical estimate from a model trained on 141,000+ Danish bankruptcies (AUC 0.93) – not a credit rating. Read about the method.

Company details

CVR number
44252139
Status
Active
Company type
Private limited company (ApS)
Founded
(3 years)
Address
P. Heises Vej 10
8000 Aarhus C
Municipality
Aarhus
Industry
Ikke-finansielle holdingselskaber (642120)
Bankruptcies in the industry: Ikke-finansielle holdingselskaber
Share capital
DKK 40k
Auditor
KPMG
Audit opted out
Yes

Warning signs

Annual reports filed late0 of 2
Missing annual reportNo
Negative equityYes
Equity ratio-21.2%
Current ratio–
Moves (last 2 years)0
CEO changes in total0
CEO's previous bankruptcies0
Other companies at the address4
Going-concern uncertaintyYes

Financials and key figures

Financial year20252024
Gross profitDKK -54kDKK -71k
Net profitDKK -51kDKK -80k
EquityDKK -91kDKK -40k
Total assetsDKK 430kDKK 406k
CashDKK 6,000DKK 90k
Avg. employees00

Latest annual report: Reporting class B · auditor's statement: Andre erklæringer uden sikkerhed · KPMG.

Filed annual reports

Reporting periodPublishedDays after period end
1 Jan 2025 – 31 Dec 2025107
23 Aug 2023 – 31 Dec 2024118

The annual report must reach the Danish Business Authority no later than 5 months after the end of the financial year. We mark reports published more than 6 months after as “late”.

Management, owners and auditor

RoleNameFromTo
CEOMaria Grantzau NorbyCurrent
Owner (33%)Maria Grantzau NorbyCurrent
Owner (50%)Norby Group ApSCurrent
AuditorKPMG P/S
FounderMaria Grantzau NorbyCurrent
FounderNorby Group ApSCurrent

Address history (0 moves)

P. Heises Vej 10, 8000 Aarhus C

Other companies at the same address

Similar companies in Aarhus

Questions and answers about Firefly Invest ApS

Has Firefly Invest ApS gone bankrupt?

No, Firefly Invest ApS is not registered as bankrupt in the CVR register. Its status is: active.

What is the bankruptcy risk of Firefly Invest ApS?

Our model estimates a bankruptcy risk of 0.5% over the next 12 months (low risk), which is 0.4 times the average for Danish companies.

Who is the CEO of Firefly Invest ApS?

Maria Grantzau Norby is the CEO of Firefly Invest ApS.

Who is the auditor of Firefly Invest ApS?

Firefly Invest ApS most recently used KPMG.

When was Firefly Invest ApS founded?

Firefly Invest ApS was founded on 23 August 2023.

What is the equity of Firefly Invest ApS?

Equity was DKK -91k according to the annual report for the period ending 31 December 2025.

Source: the CVR register and annual reports published by the Danish Business Authority. The information is updated continuously.