Aesthetic Appeal ApS

CVR 44180138 · Private limited company (ApS) · Active · Very high risk

Aesthetic Appeal ApS is a Private limited company (ApS), founded on , based in Hjørring. The company is registered in the industry detailhandel med baby- og børnetøj. Our model estimates a bankruptcy risk of 7.2% over the next 12 months, which is 5.1 times the average for Danish companies. 2 annual reports have been published. The latest annual report (31 Dec 2025) shows equity of DKK -281k and a net result of DKK -223k. CEO: Rasmus Wie Faunø, Mathias Bak Hjermitslev.

Bankruptcy risk for Aesthetic Appeal ApS

7.2%
probability of bankruptcy within 12 months
Very high risk

5.1 × the average (1.41%) · higher risk than 95% of active Danish companies

Lowest riskHighest risk

Increases the risk

Moves in the last 2 years2 · bankruptcy rate 23.9%2.7×
Equity ratio< -50% · bankruptcy rate 19.3%2.2×
Negative equityYes · bankruptcy rate 17.5%2.0×
Equity vs. share capital< 0× · bankruptcy rate 17.3%2.0×
Published annual reports2 · bankruptcy rate 16.7%1.9×
Return on assets< -20% · bankruptcy rate 16.7%1.9×
Time at current address0.5–1 yrs · bankruptcy rate 16.5%1.9×
Age (years)3–5 yrs · bankruptcy rate 13.3%1.5×

Reduces the risk

Share of late annual reports< 0.01% · bankruptcy rate 5.2%0.59×
Reporting classReporting class B · bankruptcy rate 5.7%0.65×
Number of CEOs2 · bankruptcy rate 5.7%0.65×
Going-concern uncertaintyNo · bankruptcy rate 6.4%0.73×
RegionNordjylland · bankruptcy rate 6.5%0.74×
Qualification / emphasis of matterNo · bankruptcy rate 7.1%0.80×
Missed filing deadlines0 · bankruptcy rate 7.1%0.81×
Registered owners2 · bankruptcy rate 7.6%0.87×

The factors show how often companies with the same characteristic went bankrupt compared with the average (“lift”). The risk is a statistical estimate from a model trained on 141,000+ Danish bankruptcies (AUC 0.93) – not a credit rating. Read about the method.

Company details

CVR number
44180138
Status
Active
Company type
Private limited company (ApS)
Founded
(3 years)
Address
Strømgade 2B, 1. tv
9800 Hjørring
Municipality
Hjørring
Industry
Detailhandel med baby- og børnetøj (477120)
Bankruptcies in the industry: Tøjforretninger
Share capital
DKK 40k
Audit opted out
Yes

Warning signs

Annual reports filed late0 of 2
Missing annual reportNo
Negative equityYes
Equity ratio-91.7%
Current ratio52%
Moves (last 2 years)2
CEO changes in total0
CEO's previous bankruptcies0
Other companies at the address4
Going-concern uncertaintyNo

Financials and key figures

Financial year20252024
Gross profitDKK -215kDKK -88k
Net profitDKK -223kDKK -99k
EquityDKK -281kDKK -59k
Total assetsDKK 306kDKK 380k
Short-term debtDKK 588kDKK 439k
Avg. employees0–

Latest annual report: Reporting class B · auditor's statement: No assurance.

Filed annual reports

Reporting periodPublishedDays after period end
1 Jan 2025 – 31 Dec 2025164
11 Jul 2023 – 31 Dec 2024177

The annual report must reach the Danish Business Authority no later than 5 months after the end of the financial year. We mark reports published more than 6 months after as “late”.

Management, owners and auditor

RoleNameFromTo
CEORasmus Wie FaunøCurrent
CEOMathias Bak HjermitslevCurrent
Owner (50%)WF Capital Holding ApSCurrent
Owner (50%)Hjermitslev Holding ApSCurrent
Owner (50%)Rasmus Wie Faunø
Owner (50%)Mathias Bak Hjermitslev
FounderRasmus Wie FaunøCurrent
FounderMathias Bak HjermitslevCurrent

Address history (2 moves)

Strømgade 2B, 1. tv, 9800 Hjørring
Teglvænget 17, 9280 Storvorde
Sofievej 28B, 1., 9000 Aalborg

Other companies at the same address

Similar companies in Hjørring

Questions and answers about Aesthetic Appeal ApS

Has Aesthetic Appeal ApS gone bankrupt?

No, Aesthetic Appeal ApS is not registered as bankrupt in the CVR register. Its status is: active.

What is the bankruptcy risk of Aesthetic Appeal ApS?

Our model estimates a bankruptcy risk of 7.2% over the next 12 months (very high risk), which is 5.1 times the average for Danish companies.

Who is the CEO of Aesthetic Appeal ApS?

Rasmus Wie Faunø, Mathias Bak Hjermitslev are the CEOs of Aesthetic Appeal ApS.

When was Aesthetic Appeal ApS founded?

Aesthetic Appeal ApS was founded on 11 July 2023.

What is the equity of Aesthetic Appeal ApS?

Equity was DKK -281k according to the annual report for the period ending 31 December 2025.

Source: the CVR register and annual reports published by the Danish Business Authority. The information is updated continuously.