Pure Brands ApS

CVR 43369121 · Private limited company (ApS) · Active · Low risk

Pure Brands ApS is a Private limited company (ApS), founded on , based in Vojens. The company is registered in the industry engroshandel med beklædning. Our model estimates a bankruptcy risk of 0.2% over the next 12 months, which is 0.1 times the average for Danish companies. 3 annual reports have been published. The latest annual report (31 Dec 2025) shows equity of DKK 596k and a net result of DKK -180k. CEO: Jesper Skov Dyrmose.

Bankruptcy risk for Pure Brands ApS

0.2%
probability of bankruptcy within 12 months
Low risk

0.1 × the average (1.41%) · higher risk than 44% of active Danish companies

Lowest riskHighest risk

Increases the risk

Age (years)3–5 yrs · bankruptcy rate 13.3%1.5×
Published annual reports3–5 · bankruptcy rate 11.7%1.3×
Time since new CEO2–5 yrs · bankruptcy rate 10.8%1.2×
Loss for the yearYes · bankruptcy rate 10.3%1.2×

Reduces the risk

Equity vs. share capital5+× · bankruptcy rate 2.5%0.28×
Auditor's statementExtended review · bankruptcy rate 2.9%0.33×
Gross profit growth0%–10% · bankruptcy rate 3.5%0.39×
Number of auditors (historical)2 · bankruptcy rate 4.6%0.52×
Auditor resigned in the last yearYes · bankruptcy rate 4.6%0.52×
Auditor registered in CVRYes · bankruptcy rate 4.8%0.55×
Audit opted outNo · bankruptcy rate 4.8%0.55×
Negative equityNo · bankruptcy rate 5.1%0.58×

The factors show how often companies with the same characteristic went bankrupt compared with the average (“lift”). The risk is a statistical estimate from a model trained on 141,000+ Danish bankruptcies (AUC 0.93) – not a credit rating. Read about the method.

Company details

CVR number
43369121
Status
Active
Company type
Private limited company (ApS)
Founded
(4 years)
Address
Solbakken 5
6500 Vojens
Municipality
Haderslev
Industry
Engroshandel med beklædning (464210)
Bankruptcies in the industry: Engroshandel med andre maskiner og andet udstyr
Share capital
DKK 40k
Auditor
PRICEWATERHOUSECOOPERS STATSAUTORISERET REVISIONSPARTNERSELSKAB
Audit opted out
No

Warning signs

Annual reports filed late0 of 3
Missing annual reportNo
Negative equityNo
Equity ratio11.2%
Current ratio111%
Moves (last 2 years)0
CEO changes in total0
CEO's previous bankruptcies0
Other companies at the address9
Going-concern uncertaintyNo

Financials and key figures

Financial year202520242023
Gross profitDKK 880kDKK 810kDKK -49k
Net profitDKK -180kDKK 215kDKK -479k
EquityDKK 596kDKK 776kDKK 561k
Total assetsDKK 5.3mDKK 4.5mDKK 3.5m
CashDKK 1.0mDKK 875k–
Short-term debtDKK 4.7mDKK 3.7m–
Avg. employees11–

Latest annual report: Reporting class B · auditor's statement: Erklæring om udvidet gennemgang · EY Godkendt Revisionspartnerselskab.

Filed annual reports

Reporting periodPublishedDays after period end
1 Jan 2025 – 31 Dec 2025132
1 Jan 2024 – 31 Dec 2024148
4 Jul 2022 – 31 Dec 2023135

The annual report must reach the Danish Business Authority no later than 5 months after the end of the financial year. We mark reports published more than 6 months after as “late”.

Management, owners and auditor

RoleNameFromTo
CEOJesper Skov DyrmoseCurrent
Owner (100%)SCAN WEAR ApSCurrent
AuditorPRICEWATERHOUSECOOPERS STATSAUTORISERET REVISIONSPARTNERSELSKABCurrent
AuditorEY Godkendt Revisionspartnerselskab
AuditorEY Godkendt Revisionspartnerselskab
FounderSCAN WEAR ApSCurrent

The CEOs' other companies

Jesper Skov Dyrmose – 3 other companies

Address history (0 moves)

Solbakken 5, 6500 Vojens

Other companies at the same address

Similar companies in Haderslev

Questions and answers about Pure Brands ApS

Has Pure Brands ApS gone bankrupt?

No, Pure Brands ApS is not registered as bankrupt in the CVR register. Its status is: active.

What is the bankruptcy risk of Pure Brands ApS?

Our model estimates a bankruptcy risk of 0.2% over the next 12 months (low risk), which is 0.1 times the average for Danish companies.

Who is the CEO of Pure Brands ApS?

Jesper Skov Dyrmose is the CEO of Pure Brands ApS.

Who is the auditor of Pure Brands ApS?

Pure Brands ApS most recently used PRICEWATERHOUSECOOPERS STATSAUTORISERET REVISIONSPARTNERSELSKAB.

When was Pure Brands ApS founded?

Pure Brands ApS was founded on 4 July 2022.

What is the equity of Pure Brands ApS?

Equity was DKK 596k according to the annual report for the period ending 31 December 2025.

Source: the CVR register and annual reports published by the Danish Business Authority. The information is updated continuously.