PrideUp ApS

CVR 41464321 · Private limited company (ApS) · Active · Low risk

PrideUp ApS is a Private limited company (ApS), founded on , based in København V. The company is registered in the industry andre forretningsserviceaktiviteter i.a.n.. Our model estimates a bankruptcy risk of 0.5% over the next 12 months, which is 0.4 times the average for Danish companies. 6 annual reports have been published, of which 5 more than six months after the end of the financial year. The latest annual report (31 Dec 2025) shows equity of DKK 143k and a net result of DKK 2,480. CEO: Jakob Bruun Famme.

Bankruptcy risk for PrideUp ApS

0.5%
probability of bankruptcy within 12 months
Low risk

0.4 × the average (1.41%) · higher risk than 60% of active Danish companies

Lowest riskHighest risk

Increases the risk

Share of late annual reports75%+ · bankruptcy rate 29.8%3.4×
CEO's previous bankruptcies1 · bankruptcy rate 14.2%1.6×
Auditor's statementNo assurance · bankruptcy rate 13.2%1.5×
Number of auditors (historical)0 · bankruptcy rate 12.5%1.4×
RegionHovedstaden · bankruptcy rate 11.6%1.3×
CEO changes1 · bankruptcy rate 11.4%1.3×
Audit opted outYes · bankruptcy rate 10.4%1.2×
Auditor registered in CVRNo · bankruptcy rate 10.4%1.2×

Reduces the risk

Current ratio500%+ · bankruptcy rate 1.5%0.17×
Time at current address5+ yrs · bankruptcy rate 3.1%0.35×
Equity ratio60%+ · bankruptcy rate 3.3%0.38×
Time since new CEO5+ yrs · bankruptcy rate 3.8%0.43×
Negative equityNo · bankruptcy rate 5.1%0.58×
Loss for the yearNo · bankruptcy rate 5.3%0.60×
Reporting classReporting class B · bankruptcy rate 5.7%0.65×
Return on assets0%–5% · bankruptcy rate 5.8%0.66×

The factors show how often companies with the same characteristic went bankrupt compared with the average (“lift”). The risk is a statistical estimate from a model trained on 141,000+ Danish bankruptcies (AUC 0.93) – not a credit rating. Read about the method.

Company details

CVR number
41464321
Status
Active
Company type
Private limited company (ApS)
Founded
(6 years)
Address
Vesterbrogade 69, 3. th
1620 København V
Municipality
København
Industry
Andre forretningsserviceaktiviteter i.a.n. (829900)
Bankruptcies in the industry: Kombinerede administrationsserviceydelser
Share capital
DKK 40k
Audit opted out
Yes

Warning signs

Annual reports filed late5 of 6
Missing annual reportNo
Negative equityNo
Equity ratio81.3%
Current ratio536%
Moves (last 2 years)0
CEO changes in total1
CEO's previous bankruptcies1
Other companies at the address31
Going-concern uncertaintyNo

Financials and key figures

Financial year202520242023
Gross profitDKK -17kDKK 224kDKK 854k
Net profitDKK 2,480DKK -59kDKK 305k
EquityDKK 143kDKK 140kDKK 199k
Total assetsDKK 176kDKK 222kDKK 1.2m
CashDKK 74kDKK 0–
Short-term debtDKK 33kDKK 81k–
Tax owedDKK 1,430DKK 0–
Avg. employees11–

Latest annual report: Reporting class B · auditor's statement: No assurance.

Filed annual reports

Reporting periodPublishedDays after period end
1 Jan 2025 – 31 Dec 2025184 Late
1 Jan 2024 – 31 Dec 2024190 Late
1 Jan 2023 – 31 Dec 2023182
1 Jan 2022 – 31 Dec 2022199 Late
1 Jan 2021 – 31 Dec 2021188 Late
26 Jun 2020 – 31 Dec 2020193 Late

The annual report must reach the Danish Business Authority no later than 5 months after the end of the financial year. We mark reports published more than 6 months after as “late”.

Management, owners and auditor

RoleNameFromTo
CEOJakob Bruun FammeCurrent
CEOSteen Madsen
Owner (100%)FAMME CREATIVE CONSULT ApSCurrent
Owner (50%)Steen Madsen
Owner (50%)FAMME CREATIVE CONSULT ApS
FounderSteen MadsenCurrent
FounderFAMME CREATIVE CONSULT ApSCurrent

The CEOs' other companies

Jakob Bruun Famme – 5 other companies, of which 1 bankrupt

Address history (0 moves)

Vesterbrogade 69, 3. th, 1620 København V

Former names

PrideUp ApS – now
A Game Above ApS –

Other companies at the same address

Similar companies in København

Questions and answers about PrideUp ApS

Has PrideUp ApS gone bankrupt?

No, PrideUp ApS is not registered as bankrupt in the CVR register. Its status is: active.

What is the bankruptcy risk of PrideUp ApS?

Our model estimates a bankruptcy risk of 0.5% over the next 12 months (low risk), which is 0.4 times the average for Danish companies.

Who is the CEO of PrideUp ApS?

Jakob Bruun Famme is the CEO of PrideUp ApS.

When was PrideUp ApS founded?

PrideUp ApS was founded on 26 June 2020.

What is the equity of PrideUp ApS?

Equity was DKK 143k according to the annual report for the period ending 31 December 2025.

Source: the CVR register and annual reports published by the Danish Business Authority. The information is updated continuously.