BR Retail ApS
CVR 41100788 · Private limited company (ApS) · Active · Low risk
BR Retail ApS is a Private limited company (ApS), founded on , based in Gentofte. The company is registered in the industry skønhedspleje og anden skønhedsbehandling. Our model estimates a bankruptcy risk of 0.9% over the next 12 months, which is 0.6 times the average for Danish companies. 6 annual reports have been published, of which 3 more than six months after the end of the financial year. The latest annual report (31 Dec 2025) shows equity of DKK 26k and a net result of DKK -5,257. CEO: Pia Krejler, Fjóla Diana Gunnarsdóttir Olsen.
Bankruptcy risk for BR Retail ApS
0.6 × the average (1.41%) · higher risk than 69% of active Danish companies
Increases the risk
Reduces the risk
The factors show how often companies with the same characteristic went bankrupt compared with the average (“lift”). The risk is a statistical estimate from a model trained on 141,000+ Danish bankruptcies (AUC 0.93) – not a credit rating. Read about the method.
Company details
- CVR number
- 41100788
- Status
- Active
- Company type
- Private limited company (ApS)
- Founded
- (6 years)
- Address
- Jægersborg Alle 130
2820 Gentofte - Municipality
- Gentofte
- Industry
- Skønhedspleje og anden skønhedsbehandling (962200)
Bankruptcies in the industry: Frisørsaloner - Share capital
- DKK 40k
- Audit opted out
- Yes
Warning signs
| Annual reports filed late | 3 of 6 |
| Missing annual report | No |
| Negative equity | No |
| Equity ratio | 55.2% |
| Current ratio | 0% |
| Moves (last 2 years) | 0 |
| CEO changes in total | 0 |
| CEO's previous bankruptcies | 0 |
| Other companies at the address | 1 |
| Going-concern uncertainty | No |
Financials and key figures
| Financial year | 2025 | 2024 | 2023 |
|---|---|---|---|
| Gross profit | DKK -5,257 | DKK -20k | DKK -734 |
| Net profit | DKK -5,257 | DKK -20k | DKK -751 |
| Equity | DKK 26k | DKK 31k | DKK 51k |
| Total assets | DKK 47k | DKK 85k | DKK 91k |
| Cash | DKK 0 | DKK 35k | – |
| Short-term debt | DKK 21k | DKK 54k | – |
Latest annual report: Reporting class B, mikrovirksomhed · auditor's statement: No assurance.
Filed annual reports
| Reporting period | Published | Days after period end | |
|---|---|---|---|
| 1 Jan 2025 – 31 Dec 2025 | 181 | ||
| 1 Jan 2024 – 31 Dec 2024 | 169 | ||
| 1 Jan 2023 – 31 Dec 2023 | 192 | Late | |
| 1 Jan 2022 – 31 Dec 2022 | 187 | Late | |
| 1 Jan 2021 – 31 Dec 2021 | 191 | Late | |
| 20 Jan 2020 – 31 Dec 2020 | 181 |
The annual report must reach the Danish Business Authority no later than 5 months after the end of the financial year. We mark reports published more than 6 months after as “late”.
Management, owners and auditor
| Role | Name | From | To |
|---|---|---|---|
| CEO | Pia Krejler | Current | |
| CEO | Fjóla Diana Gunnarsdóttir Olsen | Current | |
| Owner (100%) | Skin Experts ApS | Current | |
| Founder | Skin Experts ApS | Current |
The CEOs' other companies
Pia Krejler – 6 other companies
- CURE Esthetics ApS Active
- CURE Lab ApS Active
- FjolaPia Holding ApS Fusioneret
- PPK Holding ApS Active
- Skin Experts ApS Active
- SkinExpert DK ApS Active
Fjóla Diana Gunnarsdóttir Olsen – 5 other companies
- CURE Lab ApS Active
- FDGO Holding ApS Active
- FjolaPia Holding ApS Fusioneret
- Skin Experts ApS Active
- SkinExpert DK ApS Active
Address history (0 moves)
| Jægersborg Alle 130, 2820 Gentofte |
Other companies at the same address
- PPK Holding ApS Active
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Questions and answers about BR Retail ApS
Has BR Retail ApS gone bankrupt?
No, BR Retail ApS is not registered as bankrupt in the CVR register. Its status is: active.
What is the bankruptcy risk of BR Retail ApS?
Our model estimates a bankruptcy risk of 0.9% over the next 12 months (low risk), which is 0.6 times the average for Danish companies.
Who is the CEO of BR Retail ApS?
Pia Krejler, Fjóla Diana Gunnarsdóttir Olsen are the CEOs of BR Retail ApS.
When was BR Retail ApS founded?
BR Retail ApS was founded on 20 January 2020.
What is the equity of BR Retail ApS?
Equity was DKK 26k according to the annual report for the period ending 31 December 2025.
Source: the CVR register and annual reports published by the Danish Business Authority. The information is updated continuously.