Bare Smil ApS

CVR 40300945 · Private limited company (ApS) · Active · Low risk

Bare Smil ApS is a Private limited company (ApS), founded on , based in Holstebro. The company is registered in the industry planlægning og design af reklamekampagner. Our model estimates a bankruptcy risk of 0.2% over the next 12 months, which is 0.2 times the average for Danish companies. 7 annual reports have been published, of which 1 more than six months after the end of the financial year. The latest annual report (31 Dec 2025) shows equity of DKK 68k and a net result of DKK 71k. CEO: Mads Rigtrup Nørgaard Jensen.

Bankruptcy risk for Bare Smil ApS

0.2%
probability of bankruptcy within 12 months
Low risk

0.2 × the average (1.41%) · higher risk than 49% of active Danish companies

Lowest riskHighest risk

Increases the risk

Reporting classReporting class B, mikrovirksomhed · bankruptcy rate 23.5%2.7×
Auditor's statementNo assurance · bankruptcy rate 13.2%1.5×
Equity vs. share capital1× · bankruptcy rate 12.9%1.5×
Number of auditors (historical)0 · bankruptcy rate 12.5%1.4×
Website registeredYes · bankruptcy rate 12.0%1.4×
CEO's other companies0 · bankruptcy rate 10.9%1.2×
Share of late annual reports25%–50% · bankruptcy rate 10.6%1.2×
Audit opted outYes · bankruptcy rate 10.4%1.2×

Reduces the risk

Time since new CEO5+ yrs · bankruptcy rate 3.8%0.43×
Equity ratio40%–60% · bankruptcy rate 4.6%0.52×
Return on assets15%+ · bankruptcy rate 5.1%0.58×
Negative equityNo · bankruptcy rate 5.1%0.58×
Loss for the yearNo · bankruptcy rate 5.3%0.60×
Current ratio150%–200% · bankruptcy rate 5.4%0.61×
Published annual reports5–10 · bankruptcy rate 6.3%0.72×
Going-concern uncertaintyNo · bankruptcy rate 6.4%0.73×

The factors show how often companies with the same characteristic went bankrupt compared with the average (“lift”). The risk is a statistical estimate from a model trained on 141,000+ Danish bankruptcies (AUC 0.93) – not a credit rating. Read about the method.

Company details

CVR number
40300945
Status
Active
Company type
Private limited company (ApS)
Founded
(7 years)
Address
Laubsvej 47
7500 Holstebro
Municipality
Holstebro
Industry
Planlægning og design af reklamekampagner (731110)
Bankruptcies in the industry: Reklamebureauer
Share capital
DKK 40k
Audit opted out
Yes

Warning signs

Annual reports filed late2 of 7
Missing annual reportNo
Negative equityNo
Equity ratio45.1%
Current ratio182%
Moves (last 2 years)0
CEO changes in total5
CEO's previous bankruptcies0
Other companies at the address0
Going-concern uncertaintyNo

Financials and key figures

Financial year202520242023
Gross profitDKK 297kDKK 178kDKK 177k
Net profitDKK 71kDKK -30kDKK -45k
EquityDKK 68kDKK -3,402DKK 27k
Total assetsDKK 151kDKK 147kDKK 158k
CashDKK 151kDKK 72k–
Short-term debtDKK 83kDKK 150k–

Latest annual report: Reporting class B, mikrovirksomhed · auditor's statement: No assurance.

Filed annual reports

Reporting periodPublishedDays after period end
1 Jan 2025 – 31 Dec 2025152
1 Jan 2024 – 31 Dec 2024165
1 Jan 2023 – 31 Dec 2023155
1 Jan 2022 – 31 Dec 2022178
1 Jan 2021 – 31 Dec 2021183
1 Jan 2020 – 31 Dec 2020182
1 Mar 2019 – 31 Dec 2019250 Late

The annual report must reach the Danish Business Authority no later than 5 months after the end of the financial year. We mark reports published more than 6 months after as “late”.

Management, owners and auditor

RoleNameFromTo
CEOMads Rigtrup Nørgaard JensenCurrent
CEOMads Rigtrup Nørgaard Jensen
CEOSabine Hermann-Hallum
CEOMette Rigtrup Nørgaard
BoardMads Rigtrup Nørgaard Jensen
BoardSabine Hermann-Hallum
Owner (100%)Mads Rigtrup Nørgaard JensenCurrent
Owner (50%)Mads Rigtrup Nørgaard Jensen
Owner (50%)Sabine Hermann-Hallum
Owner (100%)Mette Rigtrup Nørgaard
FounderMads Rigtrup Nørgaard JensenCurrent
FounderSabine Hermann-HallumCurrent

Address history (2 moves)

Laubsvej 47, 7500 Holstebro
Nupark 51, 7500 Holstebro
c/o Mads Nørgård Jensen, Yrsavej 13, 7500 Holstebro

Former names

Bare Smil ApS – now
Bare Smil IVS –

Similar companies in Holstebro

Questions and answers about Bare Smil ApS

Has Bare Smil ApS gone bankrupt?

No, Bare Smil ApS is not registered as bankrupt in the CVR register. Its status is: active.

What is the bankruptcy risk of Bare Smil ApS?

Our model estimates a bankruptcy risk of 0.2% over the next 12 months (low risk), which is 0.2 times the average for Danish companies.

Who is the CEO of Bare Smil ApS?

Mads Rigtrup Nørgaard Jensen is the CEO of Bare Smil ApS.

When was Bare Smil ApS founded?

Bare Smil ApS was founded on 1 March 2019.

What is the equity of Bare Smil ApS?

Equity was DKK 68k according to the annual report for the period ending 31 December 2025.

Source: the CVR register and annual reports published by the Danish Business Authority. The information is updated continuously.