Permanent MakeUp Danmark ApS

CVR 38952722 · Private limited company (ApS) · Active · Medium risk

Permanent MakeUp Danmark ApS is a Private limited company (ApS), founded on , based in Solrød Strand. The company is registered in the industry skønhedspleje og anden skønhedsbehandling. Our model estimates a bankruptcy risk of 1.4% over the next 12 months, which is 1.0 times the average for Danish companies. 8 annual reports have been published. The latest annual report (31 Dec 2025) shows equity of DKK 30k and a net result of DKK 1,625. CEO: Camilla Helsted Hemmingsen.

Bankruptcy risk for Permanent MakeUp Danmark ApS

1.4%
probability of bankruptcy within 12 months
Medium risk

1.0 × the average (1.41%) · higher risk than 75% of active Danish companies

Lowest riskHighest risk

Increases the risk

Auditor's statementNo assurance · bankruptcy rate 13.2%1.5×
Number of auditors (historical)0 · bankruptcy rate 12.5%1.4×
Current ratio50%–100% · bankruptcy rate 11.7%1.3×
CEO's other companies0 · bankruptcy rate 10.9%1.2×
Audit opted outYes · bankruptcy rate 10.4%1.2×
Auditor registered in CVRNo · bankruptcy rate 10.4%1.2×

Reduces the risk

Time at current address5+ yrs · bankruptcy rate 3.1%0.35×
Time since new CEO5+ yrs · bankruptcy rate 3.8%0.43×
Negative equityNo · bankruptcy rate 5.1%0.58×
Share of late annual reports< 0.01% · bankruptcy rate 5.2%0.59×
Loss for the yearNo · bankruptcy rate 5.3%0.60×
Reporting classReporting class B · bankruptcy rate 5.7%0.65×
Return on assets0%–5% · bankruptcy rate 5.8%0.66×
Published annual reports5–10 · bankruptcy rate 6.3%0.72×

The factors show how often companies with the same characteristic went bankrupt compared with the average (“lift”). The risk is a statistical estimate from a model trained on 141,000+ Danish bankruptcies (AUC 0.93) – not a credit rating. Read about the method.

Company details

CVR number
38952722
Status
Active
Company type
Private limited company (ApS)
Founded
(9 years)
Address
Ellevej 24
2680 Solrød Strand
Municipality
Solrød
Industry
Skønhedspleje og anden skønhedsbehandling (962200)
Bankruptcies in the industry: Frisørsaloner
Share capital
DKK 40k
Employees
1 (2018)
Audit opted out
Yes

Warning signs

Annual reports filed late0 of 8
Missing annual reportNo
Negative equityNo
Equity ratio10.5%
Current ratio94%
Moves (last 2 years)0
CEO changes in total0
CEO's previous bankruptcies0
Other companies at the address0
Going-concern uncertaintyNo

Financials and key figures

Financial year202520242023
Gross profitDKK 212kDKK 327kDKK 416k
Net profitDKK 1,625DKK -17kDKK -51k
EquityDKK 30kDKK 29kDKK 46k
Total assetsDKK 289kDKK 274kDKK 234k
CashDKK 41kDKK 8,306–
Short-term debtDKK 258kDKK 246k–
Avg. employees11–

Latest annual report: Reporting class B · auditor's statement: No assurance.

Filed annual reports

Reporting periodPublishedDays after period end
1 Jan 2025 – 31 Dec 2025171
1 Jan 2024 – 31 Dec 2024177
1 Jan 2023 – 31 Dec 2023146
1 Jan 2022 – 31 Dec 2022153
1 Jan 2021 – 31 Dec 2021171
1 Jan 2020 – 31 Dec 2020173
1 Jan 2019 – 31 Dec 2019126
1 Oct 2017 – 31 Dec 2018151

The annual report must reach the Danish Business Authority no later than 5 months after the end of the financial year. We mark reports published more than 6 months after as “late”.

Management, owners and auditor

RoleNameFromTo
CEOCamilla Helsted HemmingsenCurrent
Owner (100%)Camilla Helsted HemmingsenCurrent
FounderCamilla Helsted HemmingsenCurrent

Address history (0 moves)

Ellevej 24, 2680 Solrød Strand

Former names

Permanent MakeUp Danmark ApS – now
Permanent MakeUp Danmark IVS –

Employees per year

Number of employees at Permanent MakeUp Danmark ApS per year122017: 220172018: 12018

Similar companies in Solrød

Questions and answers about Permanent MakeUp Danmark ApS

Has Permanent MakeUp Danmark ApS gone bankrupt?

No, Permanent MakeUp Danmark ApS is not registered as bankrupt in the CVR register. Its status is: active.

What is the bankruptcy risk of Permanent MakeUp Danmark ApS?

Our model estimates a bankruptcy risk of 1.4% over the next 12 months (medium risk), which is 1.0 times the average for Danish companies.

Who is the CEO of Permanent MakeUp Danmark ApS?

Camilla Helsted Hemmingsen is the CEO of Permanent MakeUp Danmark ApS.

When was Permanent MakeUp Danmark ApS founded?

Permanent MakeUp Danmark ApS was founded on 21 September 2017.

What is the equity of Permanent MakeUp Danmark ApS?

Equity was DKK 30k according to the annual report for the period ending 31 December 2025.

Source: the CVR register and annual reports published by the Danish Business Authority. The information is updated continuously.