ideal shop ApS

CVR 38505262 · Private limited company (ApS) · Active · Low risk

ideal shop ApS is a Private limited company (ApS), founded on , based in Åbyhøj. The company is registered in the industry it-infrastruktur, databehandling, hosting og relaterede aktiviteter. Our model estimates a bankruptcy risk of 0.9% over the next 12 months, which is 0.6 times the average for Danish companies. 9 annual reports have been published, of which 2 more than six months after the end of the financial year. The latest annual report (31 Dec 2025) shows equity of DKK 169k and a net result of DKK 27k. CEO: Lasse Rovsing Brock.

Bankruptcy risk for ideal shop ApS

0.9%
probability of bankruptcy within 12 months
Low risk

0.6 × the average (1.41%) · higher risk than 69% of active Danish companies

Lowest riskHighest risk

Increases the risk

Moves in the last 2 years2 · bankruptcy rate 23.9%2.7×
Number of auditors (historical)0 · bankruptcy rate 12.5%1.4×
Website registeredYes · bankruptcy rate 12.0%1.4×
Time at current address< 0.5 yrs · bankruptcy rate 12.0%1.4×
Other companies at the same address100+ · bankruptcy rate 11.5%1.3×
CEO changes1 · bankruptcy rate 11.4%1.3×
Audit opted outYes · bankruptcy rate 10.4%1.2×
Annual reports filed late2 · bankruptcy rate 10.4%1.2×

Reduces the risk

Return on assets5%–15% · bankruptcy rate 3.5%0.39×
Time since new CEO5+ yrs · bankruptcy rate 3.8%0.43×
Gross profit growth-10%–0% · bankruptcy rate 4.3%0.49×
Share of late annual reports0.01%–25% · bankruptcy rate 4.5%0.51×
Negative equityNo · bankruptcy rate 5.1%0.58×
Loss for the yearNo · bankruptcy rate 5.3%0.60×
Current ratio150%–200% · bankruptcy rate 5.4%0.61×
Auditor's statementCompilation · bankruptcy rate 5.6%0.64×

The factors show how often companies with the same characteristic went bankrupt compared with the average (“lift”). The risk is a statistical estimate from a model trained on 141,000+ Danish bankruptcies (AUC 0.93) – not a credit rating. Read about the method.

Company details

CVR number
38505262
Status
Active
Company type
Private limited company (ApS)
Founded
(9 years)
Address
Ved Lunden 4
8230 Åbyhøj
Municipality
Aarhus
Industry
IT-infrastruktur, databehandling, hosting og relaterede aktiviteter (631000)
Bankruptcies in the industry: Tøjforretninger
Share capital
DKK 50k
Employees
2 (2018)
Auditor
BDO Statsautoriseret Revisionspartnerselskab
Audit opted out
Yes

Warning signs

Annual reports filed late2 of 9
Missing annual reportNo
Negative equityNo
Equity ratio39.8%
Current ratio166%
Moves (last 2 years)2
CEO changes in total1
CEO's previous bankruptcies0
Other companies at the address111
Going-concern uncertaintyNo

Financials and key figures

Financial year202520242023
Gross profitDKK 1.3mDKK 1.3mDKK 1.1m
Net profitDKK 27kDKK 65kDKK -116k
EquityDKK 169kDKK 142kDKK 77k
Total assetsDKK 425kDKK 373kDKK 309k
CashDKK 252kDKK 195k–
Short-term debtDKK 256kDKK 231k–
Avg. employees22–

Latest annual report: Reporting class B · auditor's statement: Andre erklæringer uden sikkerhed · BDO Statsautoriseret Revisionspartnerselskab.

Filed annual reports

Reporting periodPublishedDays after period end
1 Jan 2025 – 31 Dec 202559
1 Jan 2024 – 31 Dec 202436
1 Jan 2023 – 31 Dec 2023138
1 Jan 2022 – 31 Dec 2022166
1 Jan 2021 – 31 Dec 2021181
1 Jan 2020 – 31 Dec 2020194 Late
1 Jan 2019 – 31 Dec 2019246 Late
1 Jan 2018 – 31 Dec 2018166
13 Mar 2017 – 31 Dec 2017170

The annual report must reach the Danish Business Authority no later than 5 months after the end of the financial year. We mark reports published more than 6 months after as “late”.

Management, owners and auditor

RoleNameFromTo
CEOLasse Rovsing BrockCurrent
Owner (50%)Martin Bay Holding ApSCurrent
Owner (33%)Lasse Brock Holding ApSCurrent
Owner (67%)Martin Bay Holding ApS
Owner (25%)Lasse Brock Holding ApS
Owner (50%)Martin Bay Pedersen
Owner (25%)Lasse Rovsing Brock
Owner (10%)Catharina Baundal Christiansen
Owner (50%)Martin Bay Holding ApS
Owner (10%)Catharina Christiansen Holding ApS
Owner (67%)Martin Bay Holding ApS
FounderMartin Bay Holding ApSCurrent

The CEOs' other companies

Lasse Rovsing Brock – 1 other companies

Address history (3 moves)

Ved Lunden 4, 8230 Åbyhøj
Trille Lucassens Gade 64, 8220 Brabrand
Jyllandsgade 4, 1. mf, 7400 Herning
Bredgade 44B, 2. tv, 7400 Herning

Former names

ideal shop ApS – now
Shopstart ApS –
ShopStart ApS –

Employees per year

Number of employees at ideal shop ApS per year122017: 120172018: 22018

Other companies at the same address

Similar companies in Aarhus

Questions and answers about ideal shop ApS

Has ideal shop ApS gone bankrupt?

No, ideal shop ApS is not registered as bankrupt in the CVR register. Its status is: active.

What is the bankruptcy risk of ideal shop ApS?

Our model estimates a bankruptcy risk of 0.9% over the next 12 months (low risk), which is 0.6 times the average for Danish companies.

Who is the CEO of ideal shop ApS?

Lasse Rovsing Brock is the CEO of ideal shop ApS.

Who is the auditor of ideal shop ApS?

ideal shop ApS most recently used BDO Statsautoriseret Revisionspartnerselskab.

When was ideal shop ApS founded?

ideal shop ApS was founded on 13 March 2017.

What is the equity of ideal shop ApS?

Equity was DKK 169k according to the annual report for the period ending 31 December 2025.

Source: the CVR register and annual reports published by the Danish Business Authority. The information is updated continuously.