myselfie ApS

CVR 37853909 · Private limited company (ApS) · Active · Low risk

myselfie ApS is a Private limited company (ApS), founded on , based in Vejle. The company is registered in the industry udlejning og leasing af andre varer til personlig brug og husholdningsbrug. Our model estimates a bankruptcy risk of 0.2% over the next 12 months, which is 0.2 times the average for Danish companies. 10 annual reports have been published. The latest annual report (31 Dec 2025) shows equity of DKK 2.6m and a net result of DKK 919k. CEO: Thomas Peder Bennedsen Skov, Axel Jonathan Olsson.

Bankruptcy risk for myselfie ApS

0.2%
probability of bankruptcy within 12 months
Low risk

0.2 × the average (1.41%) · higher risk than 49% of active Danish companies

Lowest riskHighest risk

Increases the risk

CEO changes in the last year1 · bankruptcy rate 21.1%2.4×
Time since new CEO0.5–1 yrs · bankruptcy rate 15.6%1.8×
Website registeredYes · bankruptcy rate 12.0%1.4×
Current ratio50%–100% · bankruptcy rate 11.7%1.3×
Employees (latest year)5–10 · bankruptcy rate 10.1%1.2×

Reduces the risk

Equity vs. share capital5+× · bankruptcy rate 2.5%0.28×
Auditor's statementExtended review · bankruptcy rate 2.9%0.33×
Published annual reports10+ · bankruptcy rate 3.0%0.35×
Return on assets5%–15% · bankruptcy rate 3.5%0.39×
Gross profit growth0%–10% · bankruptcy rate 3.5%0.39×
Age (years)10–20 yrs · bankruptcy rate 3.9%0.45×
Number of auditors (historical)2 · bankruptcy rate 4.6%0.52×
Equity ratio40%–60% · bankruptcy rate 4.6%0.52×

The factors show how often companies with the same characteristic went bankrupt compared with the average (“lift”). The risk is a statistical estimate from a model trained on 141,000+ Danish bankruptcies (AUC 0.93) – not a credit rating. Read about the method.

Company details

CVR number
37853909
Status
Active
Company type
Private limited company (ApS)
Founded
(10 years)
Address
Sjællandsgade 40
7100 Vejle
Municipality
Vejle
Industry
Udlejning og leasing af andre varer til personlig brug og husholdningsbrug (772200)
Bankruptcies in the industry: Udlejning og leasing af andet materiel, udstyr og andre materielle aktiver i.a.n.
Share capital
DKK 106k
Employees
6 (2018)
Auditor
Attent Statsautoriseret Revisionsanpartsselskab
Audit opted out
No

Warning signs

Annual reports filed late0 of 10
Missing annual reportNo
Negative equityNo
Equity ratio41.8%
Current ratio52%
Moves (last 2 years)0
CEO changes in total2
CEO's previous bankruptcies0
Other companies at the address0
Going-concern uncertaintyNo

Financials and key figures

Financial year202520242023
Gross profitDKK 6.4mDKK 5.9mDKK 5.1m
Net profitDKK 919kDKK 246kDKK -354k
EquityDKK 2.6mDKK 1.7mDKK 1.4m
Total assetsDKK 6.2mDKK 5.1mDKK 4.9m
CashDKK 666kDKK 543k–
Short-term debtDKK 3.6mDKK 3.4m–
Avg. employees89–

Latest annual report: Reporting class B · auditor's statement: Erklæring om udvidet gennemgang · Attent Statsautoriseret Revisionsanpartsselskab,.

Filed annual reports

Reporting periodPublishedDays after period end
1 Jan 2025 – 31 Dec 2025156
1 Jan 2024 – 31 Dec 2024177
1 Jan 2023 – 31 Dec 2023171
1 Jan 2022 – 31 Dec 2022180
1 Jan 2021 – 31 Dec 2021178
1 Jan 2020 – 31 Dec 2020162
1 Jan 2019 – 31 Dec 2019131
1 Jan 2018 – 31 Dec 201824
1 Jan 2017 – 31 Dec 201772
22 Jun 2016 – 31 Dec 201695

The annual report must reach the Danish Business Authority no later than 5 months after the end of the financial year. We mark reports published more than 6 months after as “late”.

Management, owners and auditor

RoleNameFromTo
CEOThomas Peder Bennedsen SkovCurrent
CEOAxel Jonathan OlssonCurrent
CEOPeter Lynggaard Petersen
BoardThomas Peder Bennedsen SkovCurrent
BoardPeter Lynggaard PetersenCurrent
BoardLena Boel GraversenCurrent
BoardJesper Buch
BoardLeif Nørgaard
Owner (20%)Peter Lynggaard Holding ApSCurrent
Owner (33%)Thomas Peder Bennedsen Holding ApSCurrent
Owner (5%)MOUNT BALDY A/SCurrent
Owner (5%)Peder Bennedsen Holding ApSCurrent
Owner (5%)RSD Invest ApSCurrent
Owner (10%)12:34 Holding ApSCurrent
Owner (5%)FREEWAY HOLDING ApS
Owner (5%)LEHRMANN FAMILY ApS
Owner (5%)Bellmont Invest ApS
Owner (5%)Guerilla Capital ApS
Owner (5%)LoveMondays ApS
Owner (5%)Nordic Eye K/S
AuditorAttent Statsautoriseret RevisionsanpartsselskabCurrent
AuditorOne Revision Statsautoriseret Revisionspartnerselskab
FounderPeter Lynggaard Holding ApSCurrent
FounderThomas Peder Bennedsen Holding ApSCurrent

The CEOs' other companies

Thomas Peder Bennedsen Skov – 3 other companies

Peter Lynggaard Petersen – 1 other companies

Address history (3 moves)

Sjællandsgade 40, 7100 Vejle
Flegmade 11L, st. th, 7100 Vejle
Flegmade 9R, 7100 Vejle
Hothers Plads 1, st. tv, 2200 København N

Former names

myselfie ApS – now
myselfie aps –
My Selfie IVS –

Employees per year

Number of employees at myselfie ApS per year362016: 120162017: 120172018: 62018

Similar companies in Vejle

Questions and answers about myselfie ApS

Has myselfie ApS gone bankrupt?

No, myselfie ApS is not registered as bankrupt in the CVR register. Its status is: active.

What is the bankruptcy risk of myselfie ApS?

Our model estimates a bankruptcy risk of 0.2% over the next 12 months (low risk), which is 0.2 times the average for Danish companies.

Who is the CEO of myselfie ApS?

Thomas Peder Bennedsen Skov, Axel Jonathan Olsson are the CEOs of myselfie ApS.

Who is the auditor of myselfie ApS?

myselfie ApS most recently used Attent Statsautoriseret Revisionsanpartsselskab.

When was myselfie ApS founded?

myselfie ApS was founded on 22 June 2016.

What is the equity of myselfie ApS?

Equity was DKK 2.6m according to the annual report for the period ending 31 December 2025.

Source: the CVR register and annual reports published by the Danish Business Authority. The information is updated continuously.