Apple of My Eye ApS

CVR 36994835 · Private limited company (ApS) · Active · Low risk

Apple of My Eye ApS is a Private limited company (ApS), founded on , based in Snekkersten. The company is registered in the industry anden distribution af medieindhold. Our model estimates a bankruptcy risk of 0.9% over the next 12 months, which is 0.6 times the average for Danish companies. 10 annual reports have been published. The latest annual report (31 Dec 2025) shows equity of DKK -120k and a net result of DKK -15k. CEO: Lotte Rahbek.

Bankruptcy risk for Apple of My Eye ApS

0.9%
probability of bankruptcy within 12 months
Low risk

0.6 × the average (1.41%) · higher risk than 70% of active Danish companies

Lowest riskHighest risk

Increases the risk

Equity ratio< -50% · bankruptcy rate 19.3%2.2×
Negative equityYes · bankruptcy rate 17.5%2.0×
Equity vs. share capital< 0× · bankruptcy rate 17.3%2.0×
Return on assets< -20% · bankruptcy rate 16.7%1.9×
Auditor's statementNo assurance · bankruptcy rate 13.2%1.5×
Number of auditors (historical)0 · bankruptcy rate 12.5%1.4×
Website registeredYes · bankruptcy rate 12.0%1.4×
RegionHovedstaden · bankruptcy rate 11.6%1.3×

Reduces the risk

Published annual reports10+ · bankruptcy rate 3.0%0.35×
Time since new CEO5+ yrs · bankruptcy rate 3.8%0.43×
Age (years)10–20 yrs · bankruptcy rate 3.9%0.45×
Share of late annual reports< 0.01% · bankruptcy rate 5.2%0.59×
Reporting classReporting class B · bankruptcy rate 5.7%0.65×
Change in employeesUnchanged · bankruptcy rate 6.0%0.68×
Going-concern uncertaintyNo · bankruptcy rate 6.4%0.73×
Qualification / emphasis of matterNo · bankruptcy rate 7.1%0.80×

The factors show how often companies with the same characteristic went bankrupt compared with the average (“lift”). The risk is a statistical estimate from a model trained on 141,000+ Danish bankruptcies (AUC 0.93) – not a credit rating. Read about the method.

Company details

CVR number
36994835
Status
Active
Company type
Private limited company (ApS)
Founded
(11 years)
Address
Strandvejen 242
3070 Snekkersten
Municipality
Helsingør
Industry
Anden distribution af medieindhold (603900)
Bankruptcies in the industry: Tøjforretninger
Share capital
DKK 50k
Employees
0 (2018)
Audit opted out
Yes

Warning signs

Annual reports filed late0 of 10
Missing annual reportNo
Negative equityYes
Equity ratio-1,379.4%
Current ratio7%
Moves (last 2 years)0
CEO changes in total1
CEO's previous bankruptcies0
Other companies at the address3
Going-concern uncertaintyNo

Financials and key figures

Financial year202520242023
Gross profitDKK -10kDKK -25kDKK -28k
Net profitDKK -15kDKK -30kDKK -41k
EquityDKK -120kDKK -105kDKK -75k
Total assetsDKK 8,696DKK 24kDKK 12k
CashDKK 6,771DKK 24k–
Short-term debtDKK 129kDKK 129k–
Avg. employees11–

Latest annual report: Reporting class B · auditor's statement: No assurance.

Filed annual reports

Reporting periodPublishedDays after period end
1 Jan 2025 – 31 Dec 202575
1 Jan 2024 – 31 Dec 2024167
1 Jan 2023 – 31 Dec 2023179
1 Jan 2022 – 31 Dec 2022180
1 Jan 2021 – 31 Dec 2021180
1 Jan 2020 – 31 Dec 2020179
1 Jan 2019 – 31 Dec 2019176
1 Jan 2018 – 31 Dec 2018179
1 Jan 2017 – 31 Dec 2017150
13 Aug 2015 – 31 Dec 2016151

The annual report must reach the Danish Business Authority no later than 5 months after the end of the financial year. We mark reports published more than 6 months after as “late”.

Management, owners and auditor

RoleNameFromTo
CEOLotte RahbekCurrent
CEOCamilla Thellefsen
Owner (100%)Rahbeks Holding ApSCurrent
FounderRahbeks Holding ApSCurrent

The CEOs' other companies

Lotte Rahbek – 1 other companies

Camilla Thellefsen – 1 other companies

Address history (2 moves)

Strandvejen 242, 3070 Snekkersten
Strandvejen 242, 3070 Snekkersten
Sølvgade 91, 4. th, 1307 København K

Former names

Apple of My Eye ApS – now
Hubstay ApS –

Employees per year

Number of employees at Apple of My Eye ApS per year112017: 020172018: 02018

Other companies at the same address

Similar companies in Helsingør

Questions and answers about Apple of My Eye ApS

Has Apple of My Eye ApS gone bankrupt?

No, Apple of My Eye ApS is not registered as bankrupt in the CVR register. Its status is: active.

What is the bankruptcy risk of Apple of My Eye ApS?

Our model estimates a bankruptcy risk of 0.9% over the next 12 months (low risk), which is 0.6 times the average for Danish companies.

Who is the CEO of Apple of My Eye ApS?

Lotte Rahbek is the CEO of Apple of My Eye ApS.

When was Apple of My Eye ApS founded?

Apple of My Eye ApS was founded on 13 August 2015.

What is the equity of Apple of My Eye ApS?

Equity was DKK -120k according to the annual report for the period ending 31 December 2025.

Source: the CVR register and annual reports published by the Danish Business Authority. The information is updated continuously.