Juletræssalg ApS

CVR 36734256 · Private limited company (ApS) · Active · High risk

Juletræssalg ApS is a Private limited company (ApS), founded on , based in Esbjerg N. The company is registered in the industry detailhandel med kæledyr og udstyr til kæledyr. Our model estimates a bankruptcy risk of 3.4% over the next 12 months, which is 2.4 times the average for Danish companies. 11 annual reports have been published, of which 2 more than six months after the end of the financial year. The latest annual report (31 Dec 2025) shows equity of DKK -1.1m and a net result of DKK -48k. CEO: Kenn Pedersen.

Bankruptcy risk for Juletræssalg ApS

3.4%
probability of bankruptcy within 12 months
High risk

2.4 × the average (1.41%) · higher risk than 88% of active Danish companies

Lowest riskHighest risk

Increases the risk

Equity ratio< -50% · bankruptcy rate 19.3%2.2×
Negative equityYes · bankruptcy rate 17.5%2.0×
Equity vs. share capital< 0× · bankruptcy rate 17.3%2.0×
Return on assets< -20% · bankruptcy rate 16.7%1.9×
Going-concern uncertaintyYes · bankruptcy rate 16.3%1.9×
Number of auditors (historical)0 · bankruptcy rate 12.5%1.4×
Website registeredYes · bankruptcy rate 12.0%1.4×
CEO changes1 · bankruptcy rate 11.4%1.3×

Reduces the risk

Published annual reports10+ · bankruptcy rate 3.0%0.35×
Time at current address5+ yrs · bankruptcy rate 3.1%0.35×
Time since new CEO5+ yrs · bankruptcy rate 3.8%0.43×
Age (years)10–20 yrs · bankruptcy rate 3.9%0.45×
Share of late annual reports0.01%–25% · bankruptcy rate 4.5%0.51×
Auditor's statementCompilation · bankruptcy rate 5.6%0.64×
Reporting classReporting class B · bankruptcy rate 5.7%0.65×
Change in employeesUnchanged · bankruptcy rate 6.0%0.68×

The factors show how often companies with the same characteristic went bankrupt compared with the average (“lift”). The risk is a statistical estimate from a model trained on 141,000+ Danish bankruptcies (AUC 0.93) – not a credit rating. Read about the method.

Company details

CVR number
36734256
Status
Active
Company type
Private limited company (ApS)
Founded
(11 years)
Address
c/o Gl lifstrupvej 67, Gl Lifstrupvej 67
6715 Esbjerg N
Municipality
Esbjerg
Industry
Detailhandel med kæledyr og udstyr til kæledyr (477620)
Bankruptcies in the industry: Tøjforretninger
Share capital
DKK 50k
Employees
13 (2018)
Auditor
VENDELBO
Audit opted out
Yes

Warning signs

Annual reports filed late2 of 11
Missing annual reportNo
Negative equityYes
Equity ratio-792.9%
Current ratio9%
Moves (last 2 years)0
CEO changes in total1
CEO's previous bankruptcies0
Other companies at the address2
Going-concern uncertaintyYes

Financials and key figures

Financial year202520242023
Gross profitDKK 16kDKK -14kDKK 78k
Net profitDKK -48kDKK -69kDKK 16k
EquityDKK -1.1mDKK -1.0mDKK -942k
Total assetsDKK 134kDKK 126kDKK 123k
CashDKK 31kDKK 2,365–
Short-term debtDKK 1.2mDKK 1.1m–
Avg. employees00–

Latest annual report: Reporting class B · auditor's statement: Andre erklæringer uden sikkerhed · VENDELBO.

Filed annual reports

Reporting periodPublishedDays after period end
1 Jan 2025 – 31 Dec 2025179
1 Jan 2024 – 31 Dec 2024145
1 Jan 2023 – 31 Dec 2023189 Late
1 Jan 2022 – 31 Dec 2022179
1 Jan 2021 – 31 Dec 2021160
1 Jan 2020 – 31 Dec 2020193 Late
1 Jan 2019 – 31 Dec 2019156
1 Jan 2018 – 31 Dec 2018176
1 Jan 2017 – 31 Dec 2017159
1 Jan 2016 – 31 Dec 2016164
1 May 2015 – 31 Dec 2015159

The annual report must reach the Danish Business Authority no later than 5 months after the end of the financial year. We mark reports published more than 6 months after as “late”.

Management, owners and auditor

RoleNameFromTo
CEOKenn PedersenCurrent
CEOPia Bøgen Pedersen
Owner (100%)KP INVESTMENT ApSCurrent
Owner (50%)Pia Bøgen Pedersen
Owner (50%)KP INVESTMENT ApS
FounderPia Bøgen PedersenCurrent
FounderKP INVESTMENT ApSCurrent

The CEOs' other companies

Kenn Pedersen – 3 other companies

Address history (3 moves)

c/o Gl lifstrupvej 67, Gl Lifstrupvej 67, 6715 Esbjerg N
c/o Pia og Kenn Pedersen, Peder Gydes Vej 6, 6700 Esbjerg
c/o Pia og Kenn Pedersen, Peder Skrams Gade 6, st. tv, 6700 Esbjerg
c/o Pia og Kenn Pedersen, Islandsgade 17, 6700 Esbjerg

Former names

Juletræssalg ApS – now
Lækkerbiksen ApS –

Employees per year

Number of employees at Juletræssalg ApS per year8152015: 1520152016: 1120162017: 1320172018: 132018

Other companies at the same address

Similar companies in Esbjerg

Questions and answers about Juletræssalg ApS

Has Juletræssalg ApS gone bankrupt?

No, Juletræssalg ApS is not registered as bankrupt in the CVR register. Its status is: active.

What is the bankruptcy risk of Juletræssalg ApS?

Our model estimates a bankruptcy risk of 3.4% over the next 12 months (high risk), which is 2.4 times the average for Danish companies.

Who is the CEO of Juletræssalg ApS?

Kenn Pedersen is the CEO of Juletræssalg ApS.

Who is the auditor of Juletræssalg ApS?

Juletræssalg ApS most recently used VENDELBO.

When was Juletræssalg ApS founded?

Juletræssalg ApS was founded on 1 May 2015.

What is the equity of Juletræssalg ApS?

Equity was DKK -1.1m according to the annual report for the period ending 31 December 2025.

Source: the CVR register and annual reports published by the Danish Business Authority. The information is updated continuously.