MarkUp Easy ApS

CVR 36732636 · Private limited company (ApS) · Active · Medium risk

MarkUp Easy ApS is a Private limited company (ApS), founded on , based in Dragør. The company is registered in the industry fremstilling af bijouteri og lignende varer. Our model estimates a bankruptcy risk of 1.4% over the next 12 months, which is 1.0 times the average for Danish companies. 11 annual reports have been published, of which 4 more than six months after the end of the financial year. The latest annual report (31 Dec 2025) shows equity of DKK -158k and a net result of DKK -129. CEO: Morten Martin Gelt.

Bankruptcy risk for MarkUp Easy ApS

1.4%
probability of bankruptcy within 12 months
Medium risk

1.0 × the average (1.41%) · higher risk than 77% of active Danish companies

Lowest riskHighest risk

Increases the risk

Moves in the last 2 years2 · bankruptcy rate 23.9%2.7×
Negative equityYes · bankruptcy rate 17.5%2.0×
Equity vs. share capital< 0× · bankruptcy rate 17.3%2.0×
Time since new CEO1 yrs · bankruptcy rate 16.2%1.8×
Equity ratio-50%–0% · bankruptcy rate 14.8%1.7×
Time at current address1 yrs · bankruptcy rate 14.0%1.6×
Auditor's statementNo assurance · bankruptcy rate 13.2%1.5×
Number of auditors (historical)0 · bankruptcy rate 12.5%1.4×

Reduces the risk

Published annual reports10+ · bankruptcy rate 3.0%0.35×
Age (years)10–20 yrs · bankruptcy rate 3.9%0.45×
Reporting classReporting class B · bankruptcy rate 5.7%0.65×
Return on assets0%–5% · bankruptcy rate 5.8%0.66×
Change in employeesUnchanged · bankruptcy rate 6.0%0.68×
Going-concern uncertaintyNo · bankruptcy rate 6.4%0.73×
Annual reports filed late3+ · bankruptcy rate 7.0%0.80×
Qualification / emphasis of matterNo · bankruptcy rate 7.1%0.80×

The factors show how often companies with the same characteristic went bankrupt compared with the average (“lift”). The risk is a statistical estimate from a model trained on 141,000+ Danish bankruptcies (AUC 0.93) – not a credit rating. Read about the method.

Company details

CVR number
36732636
Status
Active
Company type
Private limited company (ApS)
Founded
(11 years)
Address
Poppelvej 133A
2791 Dragør
Municipality
Dragør
Industry
Fremstilling af bijouteri og lignende varer (321300)
Bankruptcies in the industry: Fremstilling af medicinske og dentale instrumenter samt udstyr hertil
Share capital
DKK 50k
Employees
0 (2017)
Audit opted out
Yes

Warning signs

Annual reports filed late4 of 11
Missing annual reportNo
Negative equityYes
Equity ratio-37.9%
Current ratio73%
Moves (last 2 years)2
CEO changes in total3
CEO's previous bankruptcies0
Other companies at the address2
Going-concern uncertaintyNo

Financials and key figures

Financial year202520242023
RevenueDKK 0––
Gross profitDKK 0DKK -38kDKK 0
Net profitDKK -129DKK -46kDKK 0
EquityDKK -158kDKK -158kDKK -112k
Total assetsDKK 417kDKK 418kDKK 418k
Short-term debtDKK 576kDKK 576k–
Avg. employees00–

Latest annual report: Reporting class B · auditor's statement: No assurance.

Filed annual reports

Reporting periodPublishedDays after period end
1 Jan 2025 – 31 Dec 2025144
1 Jan 2024 – 31 Dec 2024132
1 Jan 2023 – 31 Dec 2023196 Late
1 Jan 2022 – 31 Dec 2022205 Late
1 Jan 2021 – 31 Dec 2021229 Late
1 Jan 2020 – 31 Dec 2020174
1 Jan 2019 – 31 Dec 2019244 Late
1 Jan 2018 – 31 Dec 2018163
1 Jan 2017 – 31 Dec 2017155
1 Jan 2016 – 31 Dec 2016160
5 May 2015 – 31 Dec 2015145

The annual report must reach the Danish Business Authority no later than 5 months after the end of the financial year. We mark reports published more than 6 months after as “late”.

Management, owners and auditor

RoleNameFromTo
CEOMorten Martin GeltCurrent
CEOKristian Bandera Krøger Olsen
CEOAndreas Frost Nørlev
Owner (50%)Andreas Frost NørlevCurrent
Owner (50%)Gelt Holding ApSCurrent
Owner (50%)Kristian Bandera Krøger Olsen
FounderKristian Bandera Krøger OlsenCurrent

The CEOs' other companies

Morten Martin Gelt – 1 other companies

Kristian Bandera Krøger Olsen – 4 other companies, of which 3 bankrupt

Andreas Frost Nørlev – 5 other companies, of which 4 bankrupt

Address history (5 moves)

Poppelvej 133A, 2791 Dragør
Islands Brygge 81A, 4. th, 2300 København S
Bredgade 34E, 1., 1260 København K
Jernholmen 38, 2. th, 2650 Hvidovre
Refshalevej 147, st. tv, 1432 København K
Amager Strandvej 122A, 2., 2300 København S

Former names

MarkUp Easy ApS – now
Lilium Jewelry ApS –

Employees per year

Number of employees at MarkUp Easy ApS per year112015: 120152016: 020162017: 02017

Other companies at the same address

Questions and answers about MarkUp Easy ApS

Has MarkUp Easy ApS gone bankrupt?

No, MarkUp Easy ApS is not registered as bankrupt in the CVR register. Its status is: active.

What is the bankruptcy risk of MarkUp Easy ApS?

Our model estimates a bankruptcy risk of 1.4% over the next 12 months (medium risk), which is 1.0 times the average for Danish companies.

Who is the CEO of MarkUp Easy ApS?

Morten Martin Gelt is the CEO of MarkUp Easy ApS.

When was MarkUp Easy ApS founded?

MarkUp Easy ApS was founded on 5 May 2015.

What is the equity of MarkUp Easy ApS?

Equity was DKK -158k according to the annual report for the period ending 31 December 2025.

Source: the CVR register and annual reports published by the Danish Business Authority. The information is updated continuously.