SOFT REBELS ApS

CVR 34725683 · Private limited company (ApS) · Active · Low risk

SOFT REBELS ApS is a Private limited company (ApS), founded on , based in Risskov. The company is registered in the industry engroshandel med beklædning. Our model estimates a bankruptcy risk of 0.2% over the next 12 months, which is 0.1 times the average for Danish companies. 13 annual reports have been published. The latest annual report (31 Dec 2025) shows equity of DKK 8.6m and a net result of DKK 2.2m. CEO: Henrik Riis Jensen.

Bankruptcy risk for SOFT REBELS ApS

0.2%
probability of bankruptcy within 12 months
Low risk

0.1 × the average (1.41%) · higher risk than 44% of active Danish companies

Lowest riskHighest risk

Increases the risk

CEO changes1 · bankruptcy rate 11.4%1.3×
Time since new CEO2–5 yrs · bankruptcy rate 10.8%1.2×
Other companies at the same address20–100 · bankruptcy rate 10.2%1.2×
Employees (latest year)5–10 · bankruptcy rate 10.1%1.2×

Reduces the risk

Equity vs. share capital5+× · bankruptcy rate 2.5%0.28×
Published annual reports10+ · bankruptcy rate 3.0%0.35×
Time at current address5+ yrs · bankruptcy rate 3.1%0.35×
Return on assets5%–15% · bankruptcy rate 3.5%0.39×
Age (years)10–20 yrs · bankruptcy rate 3.9%0.45×
Gross profit growth-10%–0% · bankruptcy rate 4.3%0.49×
Number of auditors (historical)2 · bankruptcy rate 4.6%0.52×
Equity ratio40%–60% · bankruptcy rate 4.6%0.52×

The factors show how often companies with the same characteristic went bankrupt compared with the average (“lift”). The risk is a statistical estimate from a model trained on 141,000+ Danish bankruptcies (AUC 0.93) – not a credit rating. Read about the method.

Company details

CVR number
34725683
Status
Active
Company type
Private limited company (ApS)
Founded
(14 years)
Address
Mosevej 20A
8240 Risskov
Municipality
Aarhus
Industry
Engroshandel med beklædning (464210)
Bankruptcies in the industry: Engroshandel med andre maskiner og andet udstyr
Share capital
DKK 80k
Employees
9 (2018)
Auditor
Partner Revision statsautoriseret revisionsaktieselskab
Audit opted out
No

Warning signs

Annual reports filed late0 of 13
Missing annual reportNo
Negative equityNo
Equity ratio47.7%
Current ratio193%
Moves (last 2 years)0
CEO changes in total1
CEO's previous bankruptcies0
Other companies at the address24
Going-concern uncertaintyNo

Financials and key figures

Financial year20252024
Gross profitDKK 11.6mDKK 11.6m
Net profitDKK 2.2mDKK 2.4m
EquityDKK 8.6mDKK 8.7m
Total assetsDKK 18.0mDKK 16.5m
CashDKK 590k–
Short-term debtDKK 9.1m–
Avg. employees11–

Latest annual report: Reporting class B · auditor's statement: Revisionspåtegning · Partner Revision, statsautoriseret revisionsaktieselskab.

Filed annual reports

Reporting periodPublishedDays after period end
1 Jan 2025 – 31 Dec 2025117
1 Jan 2024 – 31 Dec 2024133
1 Jan 2023 – 31 Dec 2023149
1 Jan 2022 – 31 Dec 2022172
1 Jan 2021 – 31 Dec 2021153
1 Jan 2020 – 31 Dec 2020145
1 Jan 2019 – 31 Dec 2019178
1 Jan 2018 – 31 Dec 2018151
1 Jan 2017 – 31 Dec 2017151
1 Jan 2016 – 31 Dec 2016153
1 Jan 2015 – 31 Dec 2015130
1 Jan 2014 – 31 Dec 2014154
29 Oct 2012 – 31 Dec 2013168

The annual report must reach the Danish Business Authority no later than 5 months after the end of the financial year. We mark reports published more than 6 months after as “late”.

Management, owners and auditor

RoleNameFromTo
CEOHenrik Riis JensenCurrent
Owner (100%)ORIENTAL HOLDING ApSCurrent
Owner (100%)FASHION FARM ApS
AuditorPartner Revision statsautoriseret revisionsaktieselskabCurrent
AuditorPRICEWATERHOUSECOOPERS STATSAUTORISERET REVISIONSPARTNERSELSKAB
AuditorPartner Revision statsautoriseret revisionsaktieselskab
FounderBrian ChristensenCurrent

The CEOs' other companies

Henrik Riis Jensen – 8 other companies

Address history (2 moves)

Mosevej 20A, 8240 Risskov
c/o Soft Sales ApS, Søboparken 31, 5600 Faaborg
c/o Brian Christensen, Martensens Alle 9, 3., 1828 Frederiksberg C

Former names

SOFT REBELS ApS – now
SOFT SALES ApS –
SR AF 26-10-2012 ApS –

Employees per year

Number of employees at SOFT REBELS ApS per year592013: 020132014: 320142015: 520152016: 520162017: 620172018: 92018

Other companies at the same address

Similar companies in Aarhus

Questions and answers about SOFT REBELS ApS

Has SOFT REBELS ApS gone bankrupt?

No, SOFT REBELS ApS is not registered as bankrupt in the CVR register. Its status is: active.

What is the bankruptcy risk of SOFT REBELS ApS?

Our model estimates a bankruptcy risk of 0.2% over the next 12 months (low risk), which is 0.1 times the average for Danish companies.

Who is the CEO of SOFT REBELS ApS?

Henrik Riis Jensen is the CEO of SOFT REBELS ApS.

Who is the auditor of SOFT REBELS ApS?

SOFT REBELS ApS most recently used Partner Revision statsautoriseret revisionsaktieselskab.

When was SOFT REBELS ApS founded?

SOFT REBELS ApS was founded on 29 October 2012.

What is the equity of SOFT REBELS ApS?

Equity was DKK 8.6m according to the annual report for the period ending 31 December 2025.

Source: the CVR register and annual reports published by the Danish Business Authority. The information is updated continuously.