HUURAY A/S

CVR 33948786 · Public limited company (A/S) · Active · Low risk

HUURAY A/S is a Public limited company (A/S), founded on , based in Valby. The company is registered in the industry andre forretningsserviceaktiviteter i.a.n.. Our model estimates a bankruptcy risk of 0.5% over the next 12 months, which is 0.4 times the average for Danish companies. 14 annual reports have been published. The latest annual report (31 Dec 2025) shows equity of DKK 10.2m and a net result of DKK 750k. CEO: Rune Eirby Sarup Poulsen.

Bankruptcy risk for HUURAY A/S

0.5%
probability of bankruptcy within 12 months
Low risk

0.4 × the average (1.41%) · higher risk than 60% of active Danish companies

Lowest riskHighest risk

Increases the risk

Time at current address1 yrs · bankruptcy rate 14.0%1.6×
Moves in the last 2 years1 · bankruptcy rate 12.7%1.4×
Website registeredYes · bankruptcy rate 12.0%1.4×
RegionHovedstaden · bankruptcy rate 11.6%1.3×
Other companies at the same address100+ · bankruptcy rate 11.5%1.3×
Municipality changes3+ · bankruptcy rate 10.6%1.2×
Employees (latest year)2–5 · bankruptcy rate 10.3%1.2×
Postcode changes3+ · bankruptcy rate 10.2%1.2×

Reduces the risk

Equity vs. share capital5+× · bankruptcy rate 2.5%0.28×
Published annual reports10+ · bankruptcy rate 3.0%0.35×
Number of auditors (historical)3+ · bankruptcy rate 3.7%0.42×
Time since new CEO5+ yrs · bankruptcy rate 3.8%0.43×
Age (years)10–20 yrs · bankruptcy rate 3.9%0.45×
Company typeA/S · bankruptcy rate 4.4%0.50×
Auditor registered in CVRYes · bankruptcy rate 4.8%0.55×
Audit opted outNo · bankruptcy rate 4.8%0.55×

The factors show how often companies with the same characteristic went bankrupt compared with the average (“lift”). The risk is a statistical estimate from a model trained on 141,000+ Danish bankruptcies (AUC 0.93) – not a credit rating. Read about the method.

Company details

CVR number
33948786
Status
Active
Company type
Public limited company (A/S)
Founded
(15 years)
Address
Carl Jacobsens Vej 16E, 2.
2500 Valby
Municipality
København
Industry
Andre forretningsserviceaktiviteter i.a.n. (829900)
Bankruptcies in the industry: Tøjforretninger
Share capital
DKK 400k
Employees
3 (2018)
Auditor
DELOITTE STATSAUTORISERET REVISIONSPARTNERSELSKAB
Audit opted out
No

Warning signs

Annual reports filed late0 of 14
Missing annual reportNo
Negative equityNo
Equity ratio12.1%
Current ratio113%
Moves (last 2 years)1
CEO changes in total0
CEO's previous bankruptcies0
Other companies at the address115
Going-concern uncertaintyNo

Financials and key figures

Financial year202520242023
Gross profitDKK 8.1mDKK 5.5mDKK 6.1m
Net profitDKK 750kDKK 204kDKK 820k
EquityDKK 10.2mDKK 9.5mDKK 9.3m
Total assetsDKK 84.7mDKK 83.7mDKK 68.4m
CashDKK 19.5mDKK 27.6m–
Short-term debtDKK 74.5mDKK 74.2m–
Avg. employees1311–

Latest annual report: Reporting class B · auditor's statement: Revisionspåtegning · Deloitte Statsautoriseret Revisionspartnerselskab.

Filed annual reports

Reporting periodPublishedDays after period end
1 Jan 2025 – 31 Dec 2025168
1 Jan 2024 – 31 Dec 2024103
1 Jan 2023 – 31 Dec 2023100
1 Jan 2022 – 31 Dec 202286
1 Jan 2021 – 31 Dec 2021103
1 Jan 2020 – 31 Dec 2020113
1 Jan 2019 – 31 Dec 2019153
1 Jan 2018 – 31 Dec 2018177
1 Jan 2017 – 31 Dec 2017166
1 Jan 2016 – 31 Dec 201681
1 Jan 2015 – 31 Dec 2015161
1 Jan 2014 – 31 Dec 2014167
1 Jan 2013 – 31 Dec 2013168
20 Sep 2011 – 31 Dec 2012150

The annual report must reach the Danish Business Authority no later than 5 months after the end of the financial year. We mark reports published more than 6 months after as “late”.

Management, owners and auditor

RoleNameFromTo
CEORune Eirby Sarup PoulsenCurrent
BoardJan Rye PetersenCurrent
BoardRune Eirby Sarup PoulsenCurrent
BoardTino Thorbjørn SøllingCurrent
Owner (67%)SCANAVO HOLDING ApSCurrent
Owner (25%)REPO HOLDING ApSCurrent
Owner (10%)Lars Sølvquist
Owner (5%)HOFFMEYER HOLDING ApS
Owner (33%)REPO HOLDING ApS
Owner (25%)Jolly Netword Limited
Owner (10%)BC2M INVEST ApS
Owner (25%)RG INVEST ApS
Owner (15%)NOER INVEST ApS
Owner (15%)CECIDERIT ApS
Owner (15%)NOER INVEST ApS
Owner (15%)CECIDERIT ApS
Owner (33%)CECIDERIT ApS
AuditorDELOITTE STATSAUTORISERET REVISIONSPARTNERSELSKABCurrent
AuditorBDO Holding VII, statsautoriseret revisionsaktieselskab
AuditorKALLERMANN REVISION A/S STATSAUTORISERET REVISIONSFIRMA
FounderKasper Benjamin ChristensenCurrent
FounderRune Eirby Sarup PoulsenCurrent
FounderHOFFMEYER HOLDING ApSCurrent

The CEOs' other companies

Rune Eirby Sarup Poulsen – 2 other companies

Address history (8 moves)

Carl Jacobsens Vej 16E, 2., 2500 Valby
Carl Jacobsens Vej 16, 2. 11, 2500 Valby
Carl Jacobsens Vej 16, 2., 2500 Valby
Gammel Kongevej 131B, 2., 1850 Frederiksberg C
Bernhard Bangs Alle 25, 2., 2000 Frederiksberg
Spotorno Alle 8, 2630 Taastrup
Hovedvagtsgade 8, 2., 1103 København K
Hovedvagtsgade 8, 4., 1103 København K
Prins Constantins Vej 7, 2000 Frederiksberg

Former names

HUURAY A/S – now
HUURAY ApS –
MOBILE MEDIA GROUP ApS –

Employees per year

Number of employees at HUURAY A/S per year232013: 020132015: 120152016: 220162017: 220172018: 32018

Other companies at the same address

Similar companies in København

Questions and answers about HUURAY A/S

Has HUURAY A/S gone bankrupt?

No, HUURAY A/S is not registered as bankrupt in the CVR register. Its status is: active.

What is the bankruptcy risk of HUURAY A/S?

Our model estimates a bankruptcy risk of 0.5% over the next 12 months (low risk), which is 0.4 times the average for Danish companies.

Who is the CEO of HUURAY A/S?

Rune Eirby Sarup Poulsen is the CEO of HUURAY A/S.

Who is the auditor of HUURAY A/S?

HUURAY A/S most recently used DELOITTE STATSAUTORISERET REVISIONSPARTNERSELSKAB.

When was HUURAY A/S founded?

HUURAY A/S was founded on 20 September 2011.

What is the equity of HUURAY A/S?

Equity was DKK 10.2m according to the annual report for the period ending 31 December 2025.

Source: the CVR register and annual reports published by the Danish Business Authority. The information is updated continuously.