Aalund Sales Guard aps

CVR 26626323 · Private limited company (ApS) · Active · Low risk

Aalund Sales Guard aps is a Private limited company (ApS), founded on , based in Aarhus C. The company is registered in the industry markedsanalyse og offentlig meningsmåling. Our model estimates a bankruptcy risk of 0.2% over the next 12 months, which is 0.2 times the average for Danish companies. 20 annual reports have been published. The latest annual report (31 Dec 2025) shows equity of DKK 400k and a net result of DKK 398k. CEO: Morten Kai.

Bankruptcy risk for Aalund Sales Guard aps

0.2%
probability of bankruptcy within 12 months
Low risk

0.2 × the average (1.41%) · higher risk than 49% of active Danish companies

Lowest riskHighest risk

Increases the risk

No significant risk factors.

Reduces the risk

Age (years)20+ yrs · bankruptcy rate 2.0%0.23×
Auditor's statementExtended review · bankruptcy rate 2.9%0.33×
Published annual reports10+ · bankruptcy rate 3.0%0.35×
Time at current address5+ yrs · bankruptcy rate 3.1%0.35×
Current ratio200%–500% · bankruptcy rate 3.4%0.39×
Number of auditors (historical)3+ · bankruptcy rate 3.7%0.42×
Time since new CEO5+ yrs · bankruptcy rate 3.8%0.43×
Equity ratio40%–60% · bankruptcy rate 4.6%0.52×

The factors show how often companies with the same characteristic went bankrupt compared with the average (“lift”). The risk is a statistical estimate from a model trained on 141,000+ Danish bankruptcies (AUC 0.93) – not a credit rating. Read about the method.

Company details

CVR number
26626323
Status
Active
Company type
Private limited company (ApS)
Founded
(24 years)
Address
Frederiksgade 73
8000 Aarhus C
Municipality
Aarhus
Industry
Markedsanalyse og offentlig meningsmåling (732000)
Bankruptcies in the industry: Reklamebureauer
Share capital
DKK 151k
Employees
1 (2018)
Auditor
ROBÆK Statsautoriseret Revisionsaktieselskab
Audit opted out
No

Warning signs

Annual reports filed late0 of 24
Missing annual reportNo
Negative equityNo
Equity ratio59.9%
Current ratio211%
Moves (last 2 years)0
CEO changes in total7
CEO's previous bankruptcies0
Other companies at the address7
Going-concern uncertaintyNo

Financials and key figures

Financial year20252024
Gross profitDKK 606k–
Net profitDKK 398k–
EquityDKK 400k–
Total assetsDKK 668k–
CashDKK 249k–
Short-term debtDKK 226k–
Tax owedDKK 133k–
Avg. employees1–

Latest annual report: Reporting class B · auditor's statement: Erklæring om udvidet gennemgang · ROBÆK StatsautoriseretRevisionsaktieselskab.

Filed annual reports

Reporting periodPublishedDays after period end
1 Jan 2025 – 31 Dec 2025180
1 Jan 2024 – 31 Dec 2024175
1 Jan 2023 – 31 Dec 2023130
1 Jan 2022 – 31 Dec 2022181
1 Jan 2021 – 31 Dec 2021132
1 Jan 2020 – 31 Dec 2020173
1 Jan 2019 – 31 Dec 2019107
1 Jan 2018 – 31 Dec 2018149
1 Jan 2017 – 31 Dec 2017150
1 Jan 2016 – 31 Dec 201681
1 Jan 2015 – 31 Dec 2015118
1 Jan 2014 – 31 Dec 201498
1 Jan 2013 – 31 Dec 2013104
1 Jan 2012 – 31 Dec 2012100
1 Jan 2011 – 31 Dec 2011134
1 Jan 2010 – 31 Dec 2010101
1 Jan 2009 – 31 Dec 2009126
1 Jan 2008 – 31 Dec 2008134
1 Jan 2007 – 31 Dec 2007111
1 Jan 2006 – 31 Dec 2006107

The annual report must reach the Danish Business Authority no later than 5 months after the end of the financial year. We mark reports published more than 6 months after as “late”.

Management, owners and auditor

RoleNameFromTo
CEOMorten KaiCurrent
CEOHelle Kaare
CEOMorten Kai
CEOJohn Aalund Kristensen
CEOMalene Voigt-Møller
BoardMorten KaiCurrent
BoardJohn Aalund KristensenCurrent
BoardIsabella Pultz KjeldsenCurrent
BoardTorben Gronø Lind
BoardHans Ulrik Stæhr
BoardMalene Voigt-Møller
BoardChristian Thorn
Owner (67%)AALUND NORDIC A/SCurrent
Owner (15%)CLAMOSOL A/SCurrent
AuditorROBÆK Statsautoriseret RevisionsaktieselskabCurrent
AuditorArne Frederik Nabe Poulsen
AuditorREVISIONSFIRMAET VILLY PEDERSEN I/S
AuditorRSM DANMARK STATSAUTORISERET REVISIONSPARTNERSELSKAB
AuditorROBÆK Statsautoriseret Revisionsaktieselskab
FounderJohn Aalund KristensenCurrent

The CEOs' other companies

Morten Kai – 9 other companies

Helle Kaare – 1 other companies

John Aalund Kristensen – 20 other companies, of which 3 bankrupt

Malene Voigt-Møller – 2 other companies

Address history (1 moves)

Frederiksgade 73, 8000 Aarhus C
Frederiksgade 73, 8000 Aarhus C

Former names

Aalund Sales Guard aps – now
AALUND CUSTOMER FEEDBACK ApS –
AALUND ORGANISATIONS DIALOG ApS –
AALUND BUSINESS INNOVATION ApS –
AALUND CONSUMER RESEARCH ApS –
AALUND BUSINESS CONTACT ApS –

Employees per year

Number of employees at Aalund Sales Guard aps per year352011: 120112012: 320122013: 520132014: 320142015: 220152016: 120162017: 120172018: 12018

Other companies at the same address

Similar companies in Aarhus

Questions and answers about Aalund Sales Guard aps

Has Aalund Sales Guard aps gone bankrupt?

No, Aalund Sales Guard aps is not registered as bankrupt in the CVR register. Its status is: active.

What is the bankruptcy risk of Aalund Sales Guard aps?

Our model estimates a bankruptcy risk of 0.2% over the next 12 months (low risk), which is 0.2 times the average for Danish companies.

Who is the CEO of Aalund Sales Guard aps?

Morten Kai is the CEO of Aalund Sales Guard aps.

Who is the auditor of Aalund Sales Guard aps?

Aalund Sales Guard aps most recently used ROBÆK Statsautoriseret Revisionsaktieselskab.

When was Aalund Sales Guard aps founded?

Aalund Sales Guard aps was founded on 16 May 2002.

What is the equity of Aalund Sales Guard aps?

Equity was DKK 400k according to the annual report for the period ending 31 December 2025.

Source: the CVR register and annual reports published by the Danish Business Authority. The information is updated continuously.