FEELSGOOD ApS

CVR 20240547 · Private limited company (ApS) · Active · Low risk

FEELSGOOD ApS is a Private limited company (ApS), founded on 1 August 1997, based in Hellerup. The company is registered in the industry detailhandel med baby- og børnetøj. Our model estimates a bankruptcy risk of 0.4% over the next 12 months, which is 0.3 times the average for Danish companies. 20 annual reports have been published, of which 5 more than six months after the end of the financial year. The latest annual report (31 Dec 2025) shows equity of DKK 154k and a net result of DKK -280. CEO: Peter Claus Keller.

Bankruptcy risk for FEELSGOOD ApS

0.4%

probability of bankruptcy within 12 months

Low risk

0.3 × the average (1.41%) · higher risk than 57% of active Danish companies

Lowest riskHighest risk

Increases the risk

Equity vs. share capital1× · bankruptcy rate 12.9%1.5×

RegionHovedstaden · bankruptcy rate 11.6%1.3×

Share of late annual reports25%–50% · bankruptcy rate 10.6%1.2×

Municipality changes3+ · bankruptcy rate 10.6%1.2×

Audit opted outYes · bankruptcy rate 10.4%1.2×

Auditor registered in CVRNo · bankruptcy rate 10.4%1.2×

Loss for the yearYes · bankruptcy rate 10.3%1.2×

Postcode changes3+ · bankruptcy rate 10.2%1.2×

Reduces the risk

Age (years)20+ yrs · bankruptcy rate 2.0%0.23×

Published annual reports10+ · bankruptcy rate 3.0%0.35×

Time at current address5+ yrs · bankruptcy rate 3.1%0.35×

Current ratio200%–500% · bankruptcy rate 3.4%0.39×

Number of auditors (historical)3+ · bankruptcy rate 3.7%0.42×

Time since new CEO5+ yrs · bankruptcy rate 3.8%0.43×

Equity ratio40%–60% · bankruptcy rate 4.6%0.52×

Negative equityNo · bankruptcy rate 5.1%0.58×

The factors show how often companies with the same characteristic went bankrupt compared with the average (“lift”). The risk is a statistical estimate from a model trained on 141,000+ Danish bankruptcies (AUC 0.93) – not a credit rating. Read about the method.

Company details

CVR number: 20240547
Status: Active
Company type: Private limited company (ApS)
Founded: 1 August 1997 (29 years)
Address: Gardes Alle 29
2900 Hellerup
Municipality: Gentofte
Industry: Detailhandel med baby- og børnetøj (477120)
Bankruptcies in the industry: Tøjforretninger
Share capital: DKK 125k
Employees: 0 (2013)
Auditor: Revisionsfirmaet Søren Askly ApS
Audit opted out: Yes

Warning signs

Annual reports filed late	7 of 28
Missing annual report	No
Negative equity	No
Equity ratio	57.7%
Current ratio	236%
Moves (last 2 years)	0
CEO changes in total	2
CEO's previous bankruptcies	0
Other companies at the address	3
Going-concern uncertainty	No

Financials and key figures

Financial year	2025	2024	2023
Gross profit	DKK -1,427	DKK -1,258	DKK -792
Net profit	DKK -280	DKK 1,051	DKK 149
Equity	DKK 154k	DKK 155k	DKK 154k
Total assets	DKK 267k	DKK 268k	DKK 236k
Cash	DKK 62k	DKK 63k	–
Short-term debt	DKK 113k	DKK 113k	–
Avg. employees	1	1	–

Latest annual report: Reporting class B · auditor's statement: Andre erklæringer uden sikkerhed · Revisionsfirmaet Søren Askly ApS.

Filed annual reports

Reporting period	Published	Days after period end
1 Jan 2025 – 31 Dec 2025	30 Jun 2026	181
1 Jan 2024 – 31 Dec 2024	21 Jun 2025	172
1 Jan 2023 – 31 Dec 2023	29 Jun 2024	181
1 Jan 2022 – 31 Dec 2022	3 Jul 2023	184	Late
1 Jan 2021 – 31 Dec 2021	7 Jul 2022	188	Late
1 Jan 2020 – 31 Dec 2020	20 Jul 2021	201	Late
1 Jan 2019 – 31 Dec 2019	4 Sep 2020	248	Late
1 Jan 2018 – 31 Dec 2018	3 Jun 2019	154
1 Jan 2017 – 31 Dec 2017	20 Jun 2018	171
1 Jan 2016 – 31 Dec 2016	21 Jun 2017	172
1 Jan 2015 – 31 Dec 2015	3 Jun 2016	155
1 Jan 2014 – 31 Dec 2014	18 Jun 2015	169
1 Jan 2013 – 31 Dec 2013	23 Jun 2014	174
1 Jan 2012 – 31 Dec 2012	17 Jun 2013	168
1 Jan 2011 – 31 Dec 2011	2 Jul 2012	184	Late
1 Jan 2010 – 31 Dec 2010	28 Jun 2011	179
1 Jan 2009 – 31 Dec 2009	16 Jun 2010	167
1 Jan 2008 – 31 Dec 2008	22 Jun 2009	173
1 Jan 2007 – 31 Dec 2007	11 Jun 2008	163
1 Jan 2006 – 31 Dec 2006	28 Jun 2007	179

The annual report must reach the Danish Business Authority no later than 5 months after the end of the financial year. We mark reports published more than 6 months after as “late”.

Management, owners and auditor

Role	Name	From	To
CEO	Peter Claus Keller	13 Jan 1998	Current
CEO	Preben Bang Henriksen	1 Aug 1997	13 Jan 1998
Owner (100%)	PCK HOLDING ApS	1 Aug 1997	Current
Owner (50%)	Sofie Keller	31 Dec 2009	31 Dec 2016
Auditor	Green IV ApS	1 Aug 1997	20 Dec 1999
Auditor	DELOITTE STATSAUTORISERET REVISIONSPARTNERSELSKAB	1 Aug 1997	13 Jan 1998
Auditor	Søren Stolt Askly	13 Jan 1998	24 Aug 1998
Auditor	REV af 22/12 1989 ApS	20 Dec 1999	31 May 2014
Founder	PREBEN BANG HENRIKSEN. AALBORG ApS	1 Aug 1997	Current

The CEOs' other companies

Peter Claus Keller – 7 other companies, of which 1 bankrupt

NETAFFAIRS ApS Bankrupt 14 Dec 1998
COOLAID ApS Opløst
EMPRISE INTERNET PAYMENT SYSTEMS A/S Compulsorily dissolved
PCK HOLDING ApS Active
RETAIL HOUSE ApS Opløst
RØDDER ApS Active
THE PRODUCT COMPANY ApS Opløst

Preben Bang Henriksen – 46 other companies, of which 46 bankrupt

"PROFIL MEDIA-MARKETING ApS" Bankrupt 1 Mar 1993
"TRÆMANNEN" K.P.M. BYG ApS Bankrupt 16 Dec 2008
'MANTIS SEAFOOD ApS' Bankrupt 3 Sep 2001
1. EDITION ApS Bankrupt 4 May 2010
12.11.2007 A/S Bankrupt 9 Jun 2008
18. JUNI 1999A A/S Bankrupt 31 Aug 1999
18.12.2015 SLVRGD A/S Bankrupt 12 May 2016
1EEUROPE SCANDINAVIA A/S Bankrupt 29 Nov 2002
21. juli-selskabet ApS Bankrupt 18 Aug 2016
21330299 ApS Bankrupt 8 Jun 2015
24-001157 VB A/S Bankrupt 7 May 1998
26939623 ApS Bankrupt 8 May 2017
2E BYGGE & EJENDOMSSELSKAB ApS Bankrupt 19 Dec 2001
3 R-TEKNIK ApS Bankrupt 21 Nov 2002
92E346 ApS Bankrupt 27 Feb 2020
A & P HANDEL ApS Bankrupt 11 Nov 2003
A - Z ERHVERV ApS Bankrupt 9 Feb 2004
A B M FOOD ApS Bankrupt 12 Sep 2006
A L KONFEKTION ApS Bankrupt 29 Aug 1990
A TRANSPORT AF 1988 A/S Bankrupt 4 Jan 2007
A&C GRUPPEN ApS Bankrupt 8 Jul 2009
A-HOLDING ApS Bankrupt 24 Feb 2009
A-Z VIKAR ApS Bankrupt 3 Sep 2008
A. BIRKHOLM & SØNNER ApS Bankrupt 25 Aug 1994
A. GILBRO A/S Bankrupt 13 Dec 2010
A. M. SMEDE OG VVS FIRMA ApS Bankrupt 21 Aug 1990
A.A. AUTO IMPORT - EKSPORT ApS Bankrupt 29 Aug 1995
A.A. SERVICE OG TANKLAGER ApS Bankrupt 12 Mar 2026
A.A.SERVICE OG TRANSPORT HOLDING ApS Bankrupt 12 Mar 2026
A.T. TAG ApS Bankrupt 1 Dec 2008

Address history (3 moves)

19 Jan 2009	Gardes Alle 29, 2900 Hellerup
4 May 2006	Ny Østergade 9, 4., 1101 København K
3 Sep 2001	Gardes Alle 29, 2900 Hellerup
1 Aug 1997	c/o Peter Keller, Grønningen 3A, 6. th, 1270 København K

Former names

FEELSGOOD ApS	29 May 2008 – now
PS & CO. ApS	20 Feb 2002 – 28 May 2008
GLOBAL SHOPPING SYSTEMS ApS	14 Jan 1998 – 19 Feb 2002
PBH 25.659 ApS	1 Aug 1997 – 13 Jan 1998

Employees per year

Other companies at the same address

COOLAID ApS Opløst
PCK HOLDING ApS Active
RØDDER ApS Active

Similar companies in Gentofte

Ethos-CPH ApS Hellerup
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Rethinkit Studios ApS Gentofte
Watchlife ApS Hellerup
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Njord8 ApS Dyssegård
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Questions and answers about FEELSGOOD ApS

Has FEELSGOOD ApS gone bankrupt?

No, FEELSGOOD ApS is not registered as bankrupt in the CVR register. Its status is: active.

What is the bankruptcy risk of FEELSGOOD ApS?

Our model estimates a bankruptcy risk of 0.4% over the next 12 months (low risk), which is 0.3 times the average for Danish companies.

Who is the CEO of FEELSGOOD ApS?

Peter Claus Keller is the CEO of FEELSGOOD ApS.

Who is the auditor of FEELSGOOD ApS?

FEELSGOOD ApS most recently used Revisionsfirmaet Søren Askly ApS.

When was FEELSGOOD ApS founded?

FEELSGOOD ApS was founded on 1 August 1997.

What is the equity of FEELSGOOD ApS?

Equity was DKK 154k according to the annual report for the period ending 31 December 2025.

Source: the CVR register and annual reports published by the Danish Business Authority. The information is updated continuously.